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Web Copywriter & Content Strategist

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Musemind

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Job Description:

We are a dynamic design agency specializing in creating visually compelling websites and branding solutions. Our mission is to empower businesses by redefining user experiences, transforming insights into pixel-perfect digital solutions that engage, convert, and inspire. We are seeking a talented Copywriter to join our dynamic team. This role focuses on creating compelling content for our website, particularly for service offerings and sales pages. The ideal candidate will have a flair for crafting persuasive copy that resonates with our target audience and aligns with our brand voice. Your writing will play a pivotal role in shaping the user experience and the overall effectiveness of the websites we create. If you have a passion for words, an understanding of persuasive messaging, and the ability to drive conversions through compelling copy, we’d love to hear from you!

Job Responsibility:

  • Create Engaging Website Content: Develop clear, engaging, and persuasive copy for a range of websites, including homepages, service pages, landing pages, product descriptions, and CTA sections
  • Conversion-Focused Messaging: Craft compelling copy that encourages user action, whether it's making a purchase, signing up for a service, or engaging with content
  • Maintain Brand Voice: Ensure consistency in tone, style, and messaging across all client websites, aligning with brand identity and project goals
  • Collaboration: Collaborate with designers, marketers, and other stakeholders to ensure cohesive messaging across all platforms
  • Tailor Copy to Audience: Understand target audience and tailor your writing to speak directly to them, considering their needs, preferences, and pain points
  • Conduct Research: Perform research into industries, competitors, and target audiences to create relevant and persuasive content. This may involve interviews with clients or end-users
  • SEO Optimization: Write optimized content with strategic keyword integration, meta descriptions, headlines, and other elements that improve search rankings without compromising readability
  • Revise and Edit Content: Exceptional writing, editing, and proofreading skills with a keen eye for detail and ensure the final product is polished and meets project objectives
  • Content Strategy Support: Assist in developing content strategies for clients, including structuring content, defining messaging frameworks, and creating editorial calendars
  • Project Management: Ensure timely content delivery while maintaining high-quality standards and collaborating with designers, marketers, and other stakeholders

Requirements:

  • Proven experience as a copywriter, preferably in a design, marketing, or digital agency setting
  • Minimum 2 years of working experience in copywriting, preferably in the digital agency or tech industry
  • Strong portfolio showcasing conversion-driven copywriting
  • Exceptional writing, editing, and proofreading skills with a keen eye for detail
  • Experience with UX/UI design or a basic understanding of design principles
  • Ability to research and distill complex information into user-friendly content
  • Strong understanding of SEO principles and how to apply them to web content
  • Experience working in a fast-paced, creative environment with tight deadlines
  • Excellent time-management and organizational skills, with the ability to handle multiple projects simultaneously
  • Strong communication and collaboration skills to work effectively with clients and internal teams
  • Bachelor’s degree in Marketing, English, Journalism, Communications, or a related field is preferred

Nice to have:

  • Familiarity with CMS platforms like WordPress, Webflow, or similar is a plus
  • Knowledge of HTML and CSS is a plus but not mandatory
What we offer:
  • Two weekly holidays
  • Full subsidized lunch and snack facilities
  • Yearly salary review
  • Two festival bonuses
  • Professional development opportunities
  • A creative and collaborative work environment
  • Team hangout, participate in sports events (Table Tennis, Foosball and other indoor games)
  • Health insurance benefit after completion 1 year
  • Long Service Benefit

Additional Information:

Job Posted:
December 10, 2025

Work Type:
On-site work
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