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We are seeking a Sr Staff Technical Marketing Manager to drive the strategy and execution of technical go-to-market initiatives. In this role, you will bridge Product, Marketing, and Sales, crafting technical content, demos, enablement materials, and competitive analysis to showcase our solutions for IT/Security decision-makers and partners. Your work will influence product positioning, launches, and demand generation in the growing cybersecurity and identity management space.
Job Responsibility:
Lead launch and adoption strategies for identity, authentication, and user access security solutions
Collaborate cross-functionally with Engineering, Sales, Product Management, and Marketing to align technical messaging and market positioning
Develop and maintain technical marketing materials, including presentations, workshops, demos, and proof-of-concept projects
Create reference architectures for various deployment scenarios
Craft and build product demos highlighting integrated use cases
Conduct technical competitive analysis, including benchmarking and identifying gaps
Support industry events, speaking engagements, and training sessions to educate and engage customers and partners
Provide valuable market feedback to Product Management and R&D teams
Evaluate usability, performance, and competitive positioning of 1Password solutions
Coordinate with internal PR and external media on promoting technical marketing content
Requirements:
8+ years of Technical Marketing, Sales Engineering, Product Management, Product Marketing or related experience
Bachelor or Master Degree in Technology, Marketing, or related field or equivalent work experience
Deep expertise in identity and access management (IAM), MDM, authorization, security best practices, and cloud environments
Ability to identify customer use-cases and translate them into compelling technical content, and demos
Excellent written and oral communication and presentation skills, with the ability to articulate sophisticated technical concepts to non-technical audiences
Experience with competitive intelligence, win/loss analysis, and positioning against competitors
Proven ability to nurture technical partnerships and engage with technical teams to create reference architectures that drive solution adoption
Background in developing detailed technical collateral preferably with a security and identity focus
Security certifications and compliance related qualifications are an asset
Nice to have:
Security certifications and compliance related qualifications
What we offer:
Generous PTO policy
Four company-wide wellness days
Maternity and parental leave top-up programs
Company equity for all full-time employees
Retirement matching program
Free 1Password account
Paid volunteer days
Employee-led inclusion and belonging programs and ERGs
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