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Salt is working with a globally recognised brand, seeking a bilingual (English and Mandarin) and capable Social Listening / Insight Analyst. As a Social Listening Analyst, you’ll work within the wider team helping to unlock key insights to drive growth, and present your actionable recommendations to key stakeholders directly.
Job Responsibility:
Work closely with the wider insights team to translate internal briefs into analytical projects, and conduct analysis using a range of in-house tools to derive actionable insights
Work across a range of digital touchpoints, including social listening/analytics
Provide qualitative and quantitative analysis and insight to inform brand and marketing strategy, digital marketing content, communications, and new product development
Build and test queries on in-house tools, and create well-crafted visualisations, primarily in PowerPoint
Requirements:
To be able to speak English and Mandarin proficiently
Experience working in digital insights, with strong experience in social listening
Exposure to a range of tools, including Google Analytics and Brandwatch