This list contains only the countries for which job offers have been published in the selected language (e.g., in the French version, only job offers written in French are displayed, and in the English version, only those in English).
The role involves SEO copywriting, digital marketing content creation, and managing marketing communications across digital channels. The candidate will work in a hybrid environment with a focus on delivering high-quality results while collaborating within a dynamic marketing team.
Job Responsibility:
Act as a member of the Marketing team and proactively contribute to marketing plan/output in order to deliver to the common objectives and goals
Manage the process of creating Marketing content for digital channels (including web, email, app and social), ensuring that communication meets the brief and is consistent with tone of voice and brand identity
Support copywriting and editorial needs for Marketing to deliver Marketing Communication plan
Collaborate with the customer engagement team to develop local content solutions for the common CRM customer offerings
Responsible to review content assets, create pages and publish in owned digital channels
Measure performance of content (with performance leader) to optimize and improve KPIs
Actively cooperate with all key stakeholders within commercial and beyond to secure integration, common focus and maximize impact
Contribute to the integrated multichannel executions/output of the marketing team in order to contribute to the business goals
Be an active player in driving an open and sharing climate, be a role model of the IKEA values, and contribute to the transformation of IKEA
Support all initiatives within and outside commercial included in the agreed communication plan
Requirements:
Formal qualifications in Marketing/in house or agency experience
Minimum 5 years of experience in SEO copywriting
Minimum 5 years of experience in Digital Marketing, content creation and copywriting or similar
Experience in driving output within set scope and following up results
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