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Senior Performance Marketing Manager (Search)

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Intuit

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Location:
Canada , Toronto

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Category:
-

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Contract Type:
Not provided

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Salary:

127500.00 - 172500.00 CAD / Year

Job Description:

The Performance Marketing team at Intuit Canada is focused on driving website traffic, growing sign-ups, maximizing ROI, and delivering exceptional customer experiences. Within this team, the Holistic Search group manages both Earned (SEO) and Paid Search channels (Text, Shopping, PMax) across external search engines. Search is one of Intuit’s most powerful levers for acquiring new customers, and the team also runs experiments to identify growth opportunities and optimize performance. We are seeking a Senior Performance Marketing Manager (Search) to lead customer acquisition for QuickBooks LATAM and Mailchimp Canada & LATAM. Reporting to the Holistic Search Lead, you will own paid search strategy and execution, collaborating closely with internal partners, vendors, and global teams to drive measurable business growth.

Job Responsibility:

  • Take a leadership role in the planning, strategizing, managing, and executing QuickBooks LATAM and Mailchimp Canada + LATAM SEM campaigns, including but not limited to account setup, development and implementation of strategies, campaign structure, budget management, bidding and invoice management across all LoBs
  • Mentor team members to achieve targeted performance KPIs (CAC, conversions) including optimizations and campaign troubleshooting
  • Manage relationship with the agency, platform partners (Google, Microsoft), and others to optimize campaigns and help inform their product roadmap based on needs, including rolling out new enhancement
  • Partner closely with internal cross-functional teams - SEO, Analytics, Product, Finance, Engineering to drive best practices, identify testing opportunities and develop roadmaps
  • Execute campaign optimization tactics (bidding, ad copy and landing page testing) to achieve spend efficiency and volume targets. Partner with local teams to define the test roadmap
  • Audit and update existing data pipelines in collaboration with the Business Intelligence and Tech teams to ensure the highest level of data quality

Requirements:

  • 6+ years of professional non-internship marketing experience
  • 8+ years of paid search strategy experience for a large brand
  • Experience building, executing and scaling large-budget, multiple LoB paid search programs
  • SEM/PLA bid management platform experience required
  • Experience with keyword analysis, common keyword research tools
  • Experience using data and metrics to drive improvements
  • Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
  • 6+ years’ experience using Paid Search management tools like: Google Ads Editor, Microsoft Ads Editor, Search Ads 360 (DoubleClick Search)
  • Experience communicating results to senior leadership

Nice to have:

  • Experience leading go-to-market for B2B software with be a plus
  • Agency and client experience preferred
What we offer:
  • cash bonus
  • equity rewards

Additional Information:

Job Posted:
January 05, 2026

Employment Type:
Fulltime
Work Type:
Hybrid work
Job Link Share:

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