Senior Lifecycle Marketing Manager Jobs

New

Senior Growth Marketing Manager

ShipperHQ is a trusted leader in the e-commerce shipping space, with over 15 yea...

Location

United States , Austin

Salary:

Not provided

ShipperHQ

Expiration Date

Until further notice

Requirements

7+ years of marketing experience in B2B SaaS, with a strong background in growth marketing and paid acquisition
3+ years in a senior role, with a track record of driving measurable growth
Proven ability to manage and optimize multi-channel marketing campaigns, including paid search & social, organic social, influencer marketing, and SEO
Experience with CRM and lifecycle marketing, ideally in HubSpot or similar platforms
Strong analytical mindset—comfortable interpreting data, identifying trends, and making data-driven decisions
Tech-savvy and adaptable—able to leverage AI tools and automation to enhance marketing performance
A self-starter who thrives in a fast-paced environment, takes ownership, and drives initiatives forward

Job Responsibility

Develop and execute integrated marketing strategies across digital, paid, and organic channels to drive demand and customer acquisition
Own and optimize paid media campaigns across search, social, and sponsored content to maximize ROI
Drive pipeline and revenue through a wide variety of growth initiatives, including partner & co-marketing, sponsored content, and influencer marketing
Lead lifecycle marketing efforts, including email automation, nurture campaigns, and CRM strategies, to improve customer engagement and retention
Collaborate with Sales to refine the MQL to SQL conversion process and improve pipeline efficiency
Drive website conversion rate optimization (CRO) to increase lead generation and engagement
Partner with Product and Content teams to create compelling campaigns supporting demand generation and product adoption
Define and track key performance metrics, applying data insights to refine marketing efforts

What we offer

22 days of PTO plus public holidays
401k Match
Medical, Dental, and Vision Insurance
Maternity and Paternity Leave

Fulltime

New

Senior Lifecycle & Marketing Operations Manager

This role is the cornerstone of our marketing team’s next phase. You will be res...

Location

United States , Chicago

Salary:

125000.00 - 155000.00 USD / Year

Provi

Expiration Date

Until further notice

Requirements

3-5 years of Lifecycle Marketing Expertise: Proven experience designing and optimizing multi-stage lifecycle programs (onboarding, retention, reactivation, win-back) with a deep understanding of segmentation, personalization, and behavioral triggers
Operational Excellence: Strong background in marketing operations, including process development, workflow automation, and campaign execution
Technical Proficiency: Hands-on expertise with marketing automation and CRM platforms (especially HubSpot) and reporting/analytics solutions
Analytical Mindset: Data-driven approach to measuring, analyzing, and optimizing marketing performance
Channel Mastery: Advanced knowledge of email marketing, including deliverability, segmentation, and content strategy. Familiarity with other digital channels (paid search, SEO, partner referrals) is a plus
Strategic Communication: Exceptional written and verbal communication skills. Ability to craft compelling messaging and collaborate effectively across teams and with external partners
Adaptability & Growth Orientation: Comfort with ambiguity and change. Eagerness to learn, experiment, and scale programs as Provi grows and the industry evolves

Job Responsibility

Lifecycle Program Leadership: Architect and manage always-on lifecycle marketing programs, including onboarding, reactivation, retention, and win-back campaigns. Ensure these programs are highly segmented and personalized for diverse segments (e.g., bars, restaurants, liquor stores) and regional markets
GTM Execution: Serve as the operational backbone for all GTM launches, such as new market entries and strategic partnerships. Develop scalable processes that prevent execution risk and drive seamless campaign rollouts
Acquisition & Conversion Optimization: Drive first-order conversion and accelerate the path from sign-up to order by leveraging data-driven segmentation, targeted messaging, and campaign automation. Monitor and improve key funnel metrics, including first-order conversion rate, time-to-first-order, and searcher-to-orderer conversion
Email & Channel Operations: Oversee the creation, delivery, and optimization of all lifecycle email communications, including onboarding series, seasonal promotions, newsletters, product updates, and re-engagement campaigns. Ensure messaging is actionable, relevant, and drives both direct and indirect conversions
Marketing Operations & Technology: Own the marketing technology stack, including HubSpot CRM, marketing automation platforms, consent management, and integrations with analytics and reporting tools. Develop and maintain workflows, manage audience segmentation, and ensure compliance with privacy regulations
Analytics & Reporting: Establish and track KPIs tied to business outcomes. Analyze campaign performance, generate actionable insights, and iterate on programs to maximize ROI
Cross-Functional Collaboration: Partner closely with product, publishing, sales, and customer success teams to share insights, align on messaging, and coordinate multi-channel campaigns. Facilitate feedback loops to continuously improve lifecycle touchpoints

What we offer

Health, Dental, Vision, 401(k) with match, Commuter Perks, Long/Short Term Disability, Employee Assistance Program, Unlimited PTO, and Paid Parental Leave

Fulltime

New

Senior Marketing Manager

Outpost24 is seeking a Senior Marketing Manager to join our team in Barcelona! I...

Location

Spain , Barcelona

Salary:

Not provided

Outpost24 Group

Expiration Date

Until further notice

Requirements

5-10 years of proven experience delivering complex B2B marketing campaigns across digital, events, and ABM
5-10 years in B2B marketing in IT/SaaS industry
cybersecurity experience is a strong advantage
Proficient with Marketing Automation Platforms (e.g., HubSpot, Pardot, Marketo) for nurturing and campaign deployment
Experienced with CRM systems (e.g., Salesforce) for lead tracking, reporting, and sales enablement
Strong analytical and funnel reporting skills
comfortable using web analytics tools (e.g., Google Analytics)
Solid understanding of SEO/SEM as it relates to campaign performance and landing page optimization

Job Responsibility

Oversee the full campaign lifecycle, from concept to launch, ensuring alignment with sales goals, smart resource allocation, and strong pipeline generation from new logos
Define annual and quarterly campaign strategies using persona-based and ABM best practices, including audience segmentation, messaging, and value propositions for the ASM product suite
Conduct market and competitive research to identify opportunities and strengthen campaign positioning
Manage the campaign budget and report monthly on spend and ROI to leaders
Plan and execute end-to-end integrated campaigns across digital, events, and ABM channels
Coordinate with marketing teams (email, paid media, social, product marketing, field) to support campaign goals and nurture leads
Manage cross-functional tasks with strong project management, ensuring timelines, scope, and stakeholder needs (content, design, product marketing) are met
Define and oversee the prospect journey to convert MQLs into SQLs and drive pipeline opportunities
Work closely with Marketing Operations, Product Marketing, Channel Marketing, Sales, and other teams to ensure campaigns are supported and leads are handled effectively
Collaborate with stakeholders across the business while balancing competing priorities

What we offer

A flat organizational structure and lots of autonomy
The opportunity to be part of a fast-growing and fun European cybersecurity company
A healthy work-life balance, so you can enjoy flexible work hours and a hybrid working environment (2-3 days in office)
Employees also benefit from regular performance conversations with their managers, focused on development, career progression, and self improvement
Join our team in Barcelona and experience a workplace that’s as vibrant as the city, from fun socials, great perks, and a collaborative environment

Senior Manager, Lifecycle Marketing

We are seeking a dynamic and experienced Senior Manager of Lifecycle Marketing t...

Location

United States

Salary:

114000.00 - 203000.00 USD / Year

Ethos

Expiration Date

Until further notice

Requirements

8+ years of progressive experience in marketing
3+ years of experience in a leadership role, managing and developing marketing teams
Experience working in a fast-paced startup environment with a bias for impact
Analytical rigor and comfort with segmentation, testing, and performance optimization
Proven experience with email marketing platforms (e.g., Iterable, Customer IO, Braze, etc.)
Deep understanding of experimentation, personalization strategies, and A/B testing methodologies
Exceptional communication, presentation, and interpersonal skills with the ability to influence and collaborate effectively across teams and at all levels of the organization
Strategic thinker with a results-oriented mindset and a passion for creating exceptional customer experiences

Job Responsibility

Own the integrated marketing roadmap across lifecycle, social, in product, and campaigns
Develop and implement a comprehensive B2B marketing strategy across lifecycle, social, in-product and events
Lead and execute multi-channel lifecycle marketing programs, focusing on driving onboarding, engagement & retention
Manage and mentor a high-performing lifecycle marketing team, fostering a culture of innovation, rapid experimentation, data-driven decision-making, and continuous improvement
Lead strategy, testing, and performance across email, push, SMS, onsite and in app messaging, and social channels
Oversee the end-to-end campaign management process, including strategic planning, creative briefing, audience segmentation, A/B testing, execution, performance tracking, and continuous optimization
Create cohesive customer journeys that span awareness through retention
Drive content, creative, and campaign execution in partnership with internal teams and external partners
Partner with product marketing to translate positioning into channel ready programs
Work cross functionally with Sales to support ABM, events, and field activation

Fulltime

Senior Lifecycle Growth Marketing Manager

We’re looking for a data-driven Senior Lifecycle Growth Marketing Manager to own...

Location

India , Bangalore

Salary:

Not provided

Ethos

Expiration Date

Until further notice

Requirements

8+ years of D2C marketing experience
3+ years focused on lifecycle, CRM, or retention marketing
Proficiency with Iterable (or similar platforms like Braze or Klaviyo)
Strong fluency in SQL for querying user data and building audiences
Experience using Mode (or similar tools) to uncover insights and visualize performance
A/B testing rigor and a strong understanding of statistical significance
Deep customer empathy and a bias for action
Excellent project management skills
Experience in fintech, insurtech, healthtech, or other regulated industries
Familiarity with Amplitude, Segment, or other CDPs

Job Responsibility

Lead lifecycle marketing strategy across email, push, SMS, and in-app messaging
Build, test, and deploy campaigns in Iterable, leveraging dynamic content, segmentation, and custom journeys
Use Mode and SQL to analyze campaign performance, identify opportunities, and develop audience insights
Partner with Product, Creative, and Data teams to launch lifecycle programs tied to key customer behaviors
Develop and iterate on triggered, event-based, and cohort-driven campaigns across the user lifecycle (onboarding, engagement, retention, winback)
Establish KPIs, dashboards, and reporting frameworks to track impact and optimize performance
Champion experimentation through A/B and multivariate testing across messaging, timing, and channels

Senior Marketing Program Manager

The Senior Marketing Program Manager is a highly experienced, autonomous contrib...

Location

United States , San Francisco

Salary:

116000.00 - 130000.00 USD / Year

Culture Amp

Expiration Date

Until further notice

Requirements

3 - 5 years of progressive experience in Project Management, Program Management, or a GTM Operations role, preferably within a fast-paced tech company
Demonstrated experience managing the full lifecycle of product or feature GTM launches
Proven ability to analyze, document, and improve existing cross-functional operational processes and drive adoption of new workflows
High proficiency with common program management and workplace tools (e.g., Google Sheets for tracking/reporting, Asana, Jira, or similar PM software). Experience with leveraging these tools for sophisticated tracking and automation is required
Exceptional communication, influencing, and collaboration skills, with the ability to manage dependencies and drive accountability among peers and senior stakeholders without direct authority
Bachelor’s degree in Business, Marketing, or a related field
PMP or similar certification is a plus

Job Responsibility

Program Management & Execution: Drive and manage the operational cadence of complex, high-visibility marketing programs, particularly GTM launches, from planning through post-launch review. This includes scoping, timeline management, risk mitigation, and dependency tracking
Operational Optimization: Identify and proactively address friction points within the existing GTM process. You will be responsible for implementing solutions and operational best practices to improve efficiency, cycle time, and cross-functional handoffs
Cross-Functional Coordination: Serve as the central point of contact, facilitating clear and consistent communication between all core stakeholders (e.g., Product Managers, Sales Enablement, Marketing Channel Owners) to ensure alignment on launch goals and deadlines
Program Reporting & Communication: Create, maintain, and present program-level dashboards and status reports to senior stakeholders and project teams. Clearly communicate program status, risks, and changes, driving decision-making to resolution
Tool and System Implementation: Drive adoption and optimization of our current program management tools (e.g., Google Sheets, internal communication tools) to track programs, manage resources, and standardize workflows, pushing the limits of the existing systems
Documentation & Training: Maintain high-quality, up-to-date program documentation, playbooks, and training materials that enable other teams to easily follow and adopt the standardized launch process

What we offer

Employee Share Options Program
Programs, coaching, and budgets to help you thrive personally and professionally
Access to external providers for mental wellbeing and coaching support
Monthly Camper Life Allowance
Team budgets dedicated to team building activities and connection
Intentional quarterly wellbeing pauses
Extended year-end breaks
Excellent parental leave and in work support program available from day 1
5 Social Impact Days a year
MacBooks for you to do your best & a work from home office budget

Fulltime

Senior Marketing Program Manager

The Senior Marketing Program Manager is a highly experienced, autonomous contrib...

Location

United States , New York City

Salary:

116000.00 - 130000.00 USD / Year

Culture Amp

Expiration Date

Until further notice

Requirements

3 - 5 years of progressive experience in Project Management, Program Management, or a GTM Operations role, preferably within a fast-paced tech company
Demonstrated experience managing the full lifecycle of product or feature GTM launches
Proven ability to analyze, document, and improve existing cross-functional operational processes and drive adoption of new workflows
High proficiency with common program management and workplace tools (e.g., Google Sheets for tracking/reporting, Asana, Jira, or similar PM software). Experience with leveraging these tools for sophisticated tracking and automation is required
Exceptional communication, influencing, and collaboration skills, with the ability to manage dependencies and drive accountability among peers and senior stakeholders without direct authority
Bachelor’s degree in Business, Marketing, or a related field
PMP or similar certification is a plus

Job Responsibility

Program Management & Execution: Drive and manage the operational cadence of complex, high-visibility marketing programs, particularly GTM launches, from planning through post-launch review. This includes scoping, timeline management, risk mitigation, and dependency tracking
Operational Optimization: Identify and proactively address friction points within the existing GTM process. You will be responsible for implementing solutions and operational best practices to improve efficiency, cycle time, and cross-functional handoffs
Cross-Functional Coordination: Serve as the central point of contact, facilitating clear and consistent communication between all core stakeholders (e.g., Product Managers, Sales Enablement, Marketing Channel Owners) to ensure alignment on launch goals and deadlines
Program Reporting & Communication: Create, maintain, and present program-level dashboards and status reports to senior stakeholders and project teams. Clearly communicate program status, risks, and changes, driving decision-making to resolution
Tool and System Implementation: Drive adoption and optimization of our current program management tools (e.g., Google Sheets, internal communication tools) to track programs, manage resources, and standardize workflows, pushing the limits of the existing systems
Documentation & Training: Maintain high-quality, up-to-date program documentation, playbooks, and training materials that enable other teams to easily follow and adopt the standardized launch process

What we offer

Employee Share Options Program
Programs, coaching, and budgets to help you thrive personally and professionally
Access to external providers for mental wellbeing and coaching support
Monthly Camper Life Allowance
Team budgets dedicated to team building activities and connection
Intentional quarterly wellbeing pauses
Extended year-end breaks
Excellent parental leave and in work support program available from day 1
5 Social Impact Days a year
MacBooks for you to do your best & a work from home office budget

Fulltime

Senior Marketing Program Manager

The Senior Marketing Program Manager is a highly experienced, autonomous contrib...

Location

United States , Chicago

Salary:

116000.00 - 130000.00 USD / Year

Culture Amp

Expiration Date

Until further notice

Requirements

3 - 5 years of progressive experience in Project Management, Program Management, or a GTM Operations role, preferably within a fast-paced tech company
Demonstrated experience managing the full lifecycle of product or feature GTM launches
Proven ability to analyze, document, and improve existing cross-functional operational processes and drive adoption of new workflows
High proficiency with common program management and workplace tools (e.g., Google Sheets for tracking/reporting, Asana, Jira, or similar PM software). Experience with leveraging these tools for sophisticated tracking and automation is required
Exceptional communication, influencing, and collaboration skills, with the ability to manage dependencies and drive accountability among peers and senior stakeholders without direct authority
Bachelor’s degree in Business, Marketing, or a related field
PMP or similar certification is a plus

Job Responsibility

Program Management & Execution: Drive and manage the operational cadence of complex, high-visibility marketing programs, particularly GTM launches, from planning through post-launch review. This includes scoping, timeline management, risk mitigation, and dependency tracking
Operational Optimization: Identify and proactively address friction points within the existing GTM process. You will be responsible for implementing solutions and operational best practices to improve efficiency, cycle time, and cross-functional handoffs
Cross-Functional Coordination: Serve as the central point of contact, facilitating clear and consistent communication between all core stakeholders (e.g., Product Managers, Sales Enablement, Marketing Channel Owners) to ensure alignment on launch goals and deadlines
Program Reporting & Communication: Create, maintain, and present program-level dashboards and status reports to senior stakeholders and project teams. Clearly communicate program status, risks, and changes, driving decision-making to resolution
Tool and System Implementation: Drive adoption and optimization of our current program management tools (e.g., Google Sheets, internal communication tools) to track programs, manage resources, and standardize workflows, pushing the limits of the existing systems
Documentation & Training: Maintain high-quality, up-to-date program documentation, playbooks, and training materials that enable other teams to easily follow and adopt the standardized launch process

What we offer

Employee Share Options Program
Programs, coaching, and budgets to help you thrive personally and professionally
Access to external providers for mental wellbeing and coaching support
Monthly Camper Life Allowance
Team budgets dedicated to team building activities and connection
Intentional quarterly wellbeing pauses
Extended year-end breaks
Excellent parental leave and in work support program available from day 1
5 Social Impact Days a year
MacBooks for you to do your best & a work from home office budget

Fulltime

Senior Lifecycle Marketing Manager

Paytient

Location:
United States, Columbia

Category:
-

Contract Type:
Not provided

Salary:

Job Description:

Job Responsibility:

Requirements:

Nice to have:

Additional Information:

Job Posted:
December 11, 2025

Looking for more opportunities? Search for other job offers that match your skills and interests.

Similar Jobs for Senior Lifecycle Marketing Manager

Senior Growth Marketing Manager

Senior Lifecycle & Marketing Operations Manager

Senior Marketing Manager

Senior Manager, Lifecycle Marketing

Senior Lifecycle Growth Marketing Manager

Senior Marketing Program Manager

Senior Marketing Program Manager

Senior Marketing Program Manager

Senior Lifecycle Marketing Manager

Paytient

Location:United States, Columbia

Category:-

Contract Type:Not provided

Salary:

Job Description:

Job Responsibility:

Requirements:

Nice to have:

Additional Information:

Job Posted:December 11, 2025

Looking for more opportunities? Search for other job offers that match your skills and interests.

Similar Jobs for Senior Lifecycle Marketing Manager

Senior Growth Marketing Manager

Senior Lifecycle & Marketing Operations Manager

Senior Marketing Manager

Senior Manager, Lifecycle Marketing

Senior Lifecycle Growth Marketing Manager

Senior Marketing Program Manager

Senior Marketing Program Manager

Senior Marketing Program Manager

Location:
United States, Columbia

Category:
-

Contract Type:
Not provided

Job Posted:
December 11, 2025