Senior Enterprise Account Based Marketing Manager

• Develop the full-funnel integrated campaign strategy for Checkr’s must-win Enterprise accounts to fuel pipeline and revenue growth
• Own the execution and optimization of 1:1 and 1:Few ABM campaigns across web, email, advertising, webinars, direct mail, and outbound in partnership with Field Events, Enterprise Sales, Partner, and RevOps
• Craft compelling messaging and copy across landing pages, email, advertising, and Outreach sequences in collaboration with Sales, Product Marketing, and Content teams
• Partner with the brand team to test and optimize creative concepts for promotion across campaign channels
• Identify and manage target audience lists in partnership with RevOps, PMM, and Sales for marketing engagement and sales outbound
• Manage ABM tech stack (Demandbase, Sendoso) and pilot new 3rd-party industry vendors and influencer co-marketing opportunities to fuel acquisition efforts for top accounts
• Collaborate and partner with Sales Development and Business Development Representatives to own and optimize lead hand-off processes and conversion targets
• Measure and communicate progress to meeting and exceeding key performance indicators (KPIs) across campaign channels. Analyze, assess, and identify areas for improvement

• 6+ years of experience in demand generation, integrated campaigns, or Account Based Marketing in the B2B SaaS space
• Experience in partnering with RevOps on data enrichment, audience segmentation, and outbound list builds
• Ability to work strategically and tactically across multiple campaigns and channels
• Courage to take the initiative, pilot, and evaluate new program types
• Experience using data and metrics to develop strategy and drive program improvements
• Well-organized with great attention to detail
• Strong project management skills
• Excels at cross-functional collaboration across multiple organizations
• Proficient in Salesforce (CRM), Marketo (MA), Asana (Project Management), and Google Suite
• Leveraging AI tools to drive campaign orchestration and automation is a plus

Leveraging AI tools to drive campaign orchestration and automation

• A fast-paced and collaborative environment
• Learning and development allowance
• Competitive compensation and opportunity for advancement
• 100% medical, dental, and vision coverage
• Up to $25K reimbursement for fertility, adoption, and parental planning services
• Flexible PTO policy
• Monthly wellness stipend, home office stipend