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Checkr is looking for a Product Marketing Manager who will play a critical role on the team, influencing what we build, leading product launches, and driving awareness and adoption of our background check products. This role is primarily focused on product-led growth (PLG) motions to understand, engage, and convert SMB customers who sign up for and use Checkr on a self-serve basis.
Job Responsibility:
Develop product positioning and messaging for Checkr products and sign-up experiences
Lead the product launch go-to-market process
Understand and support our SMB and Commercial sales channels
Conduct customer and market research to support go-to-market strategy
Work with the product team to influence the product strategy and roadmap
Requirements:
4+ years of B2B product marketing experience
Prior experience in marketing a B2B SaaS product at a high-growth company
Prior experience marketing to SMB customers who sign up for and use software products on a self-serve basis
Strong familiarity with product-led growth (PLG) strategies and principles
Natural storytelling skills with a gift for writing compelling content
Strong project management skills
Proven self-starter with a bias for action
Highly effective listening and critical thinking skills
Ability to thrive in fast-paced work environments
Demonstrated ability to be both strategic and hands-on
What we offer:
A fast-paced and collaborative environment
Learning and development allowance
Competitive cash and equity compensation and opportunity for advancement
100% medical, dental, and vision coverage
Up to $25K reimbursement for fertility, adoption, and parental planning services
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