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Principal Product Designer

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Appcues

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Location:
United States

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Contract Type:
Not provided

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Salary:

175000.00 - 210000.00 USD / Year

Job Description:

Appcues is building the future of customer experience—and design is central to how we get there. As we scale toward enterprise-grade, AI-powered solutions, we’re looking for a Principal Product Designer to elevate our design craft, lead systems thinking, and shape intuitive, outcome driven experiences. In this role, you’ll take product vision and turn it into a clear, compelling design vision. You’ll think ahead of the roadmap, explore what’s possible, and build forward looking prototypes that help the company see and align around the future. This is a senior individual contributor role with broad influence, deep ownership, and high expectations for craft, judgment, and impact.

Job Responsibility:

  • Translate product and company vision into opinionated, future-forward design direction across major product areas
  • Think beyond near-term delivery to explore long-term opportunities, using concepts and prototypes to shape product evolution
  • Define and champion design principles and systems that support enterprise-ready, AI-forward experiences
  • Lead complex, ambiguous design problems end-to-end, from framing and exploration through execution and refinement
  • Partner deeply with Product, Engineering, and GTM to influence roadmaps and strategic decisions
  • Use customer research, product data, and insight to inform decisions while applying strong independent judgment
  • Raise the bar for design quality through critique, mentorship, and design leadership without people management

Requirements:

  • 8+ years of product design experience, ideally with B2B SaaS, platforms, or complex products
  • Demonstrated experience designing AI-enabled products, automation, or intelligent workflows
  • Strong prototyping skills used for vision-setting and alignment
  • Proven ability to take abstract product vision and turn it into a cohesive design vision
  • Strong systems thinker with experience designing for scale, extensibility, and long-term impact
  • Exceptional craft paired with strategic thinking and comfort operating in ambiguity
  • Track record of influencing cross-functional partners and driving alignment
  • Experience mentoring designers and elevating team practices through example
  • Comfort collaborating closely with front-end engineers and understanding technical constraints
  • A strong point of view grounded in user outcomes and business impact
What we offer:
  • 100% remote
  • Solid health, dental, and vision plans
  • Access to 401k (with a match)
  • Generous parental leave
  • One-time $1000 home office stipend
  • $500 annual budget for extra work-related technology
  • Monthly co-working fees reimbursement
  • Equity in the company
  • Transparency and collaboration
  • Flexible Time Off

Additional Information:

Job Posted:
January 18, 2026

Employment Type:
Fulltime
Work Type:
Remote work
Job Link Share:

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