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Media Relations Associate Director

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Action for the Climate Emergency

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Location:
United States

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Contract Type:
Not provided

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Salary:

Not provided

Job Description:

The Associate Director of Media Relations seeks to advance GoodPower’s work to accelerate a renewable energy economy by ensuring that we are effectively communicating our work in campaigns, research and technology development to media at the local, national and international level. The Associate Director translates our work into compelling stories, data and proof points that generate interest and excitement from traditional and new media reporters, opinion editors, communication teams at partner organizations, conference organizers and decision makers at other platforms we can use to amplify our work.

Job Responsibility:

  • Develop an earned media strategy for relevant GoodPower products
  • Tailor earned media strategies and messaging appropriately across GoodPower’s organizational entities and audiences
  • Write and pitch press releases for GoodPower campaign announcements, research findings, technology developments and other news
  • Identify and develop pitches to the media based on GoodPower work or observations in the energy sector
  • Identify, write and pitch opinion pieces from the CEO, other GoodPower staff or trusted voices in our partner network
  • Support rapid-response and high-salience communications moments by helping draft statements, talking points and media guidance
  • Build and maintain relationships with reporters, editors, influencers, communications staff at other organizations, conference organizers and others who can platform our work
  • Maintain a press list with regular cadence and tracking of media communications
  • Develop and maintain a list of media and other influencers to include in ads targeting in strategic advocacy campaigns
  • Track media mentions and maintain the press page on the GoodPower website
  • Collaborate with Membership Mobilization Manager and social media team to leverage content across emails, social, and LinkedIn posts
  • Follow key industry news and work with staff to identify trends in the renewable energy space to craft LinkedIn posts and op-eds for the CEO
  • Closely track internal impact updates to identify key wins and develop a proactive plan for communicating our impact
  • Help Identify and pitch speaking opportunities for the CEO and other leaders
  • Help prepare monthly impact updates for the Board of Directors
  • Help develop creative, visual ways to tell our story that can be used across communication channels
  • Help produce development communications including a monthly newsletter, providing support for one-off impact updates for funders, and assisting with quarterly funder webinars
  • Assist the Associate Director of Impact Communications to ensure that the public-facing and member-only research pages are up to date
  • Adapt to the evolving needs of a fast-paced organization with flexibility and creativity
  • Contribute to strategic guidance for GoodPower campaigns underway
  • Help ideate, pitch and develop new campaigns for the organization
  • Work with the international programs to edit content as needed

Requirements:

  • 6-10+ years experience in a media-facing role, either as a journalist, public relations or communications specialist
  • Expertise in the political or renewable energy field preferred
  • A demonstrated history of placing stories and opinion pieces in national publications, and existing relationships with reporters and editors at the national level
  • Experience engaging a diverse media ecosystem, including national outlets, trade press and high-impact local and regional media in priority states
  • Strong writing skills, with an ability to tell a story in a clear, concise, and engaging manner while maintaining message discipline
  • Ability to communicate and adapt messages across target outlets including trade press, newsletters, mainstream local, national and international publications, broadcast and video news, podcasts, and other media
  • Awareness of and ability to communicate the economic impacts, drivers and motivators of the renewable energy transition
  • Strong attention to detail with an antenna to absorb high volumes of information and distill impact into clear, cohesive, strategic communications
  • Ability to collaborate closely across departments, juggle and think through multiple angles, and ensure message discipline across communications
  • Ability to prioritize and juggle multiple projects simultaneously
  • Competency in utilizing CRMs (Salesforce), web platforms (WordPress) and design tools (Canva) to leverage communications
  • Strong analytical skills with ability to set priorities, complete work with minimal supervision, and meet deadlines

Nice to have:

Expertise in the political or renewable energy field preferred

Additional Information:

Job Posted:
January 04, 2026

Employment Type:
Fulltime
Work Type:
Remote work
Job Link Share:

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