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Marketing Operations Manager

1upHealth

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Location:
United States, Boston

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Category:
-

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Contract Type:
Not provided

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Salary:

Not provided

Job Description:

Tech-savvy, data-driven, detail-oriented marketer to take ownership of marketing tech stack, data operations, and reporting. Collaborate with marketing, sales, and sales operations to execute omni-channel campaigns and make measurable impact on lead creation, contact engagement, and revenue creation.

Job Responsibility:

  • Tech Stack Management: Own administration and integration of marketing technology stack (Pardot/Salesforce, WordPress, Sequel.io, Sprout Social)
  • Configure and optimize marketing tools and systems
  • Own marketing database, ensuring data integrity
  • Maintain documentation for processes and workflows
  • Train team on tool utilization
  • Funnel Reporting, Analytics & Optimization: Analyze marketing funnel and track lead stages
  • Ensure airtight tracking and sourcing of leads
  • Build and maintain reports and dashboards in Pardot/Salesforce
  • Identify opportunities for improvement and implement multi-touch attribution
  • Execute in Channels: Support execution of campaigns (email, website, landing pages, webinars)
  • Maintain website security and performance
  • Project & Vendor Management: Oversee project schedules and prioritization using Asana
  • Serve as primary point of contact with marketing technology vendors/contractors

Requirements:

  • 5+ years of experience in marketing operations
  • Deep experience with Salesforce (Pardot and Sales)
  • Proficiency with CMS platforms (e.g., WordPress) and webinar platforms (e.g., Zoom, GoToWebinar)
  • Ability to operate in a fast-paced, multiple priority environment
  • Experience managing vendors and/or contractors
  • Strong project management skills
  • Strong communication and collaboration skills
  • Excellent analytical skills
  • Detail-oriented with a focus on accuracy and quality
  • Creative thinker with a passion for innovation and continuous improvement

Nice to have:

  • Located in the Boston area or East Coast
  • Experience in healthcare tech/SaaS
  • Bachelor's degree in marketing, business, information technology, or a related field
What we offer:
  • 100% Paid BCBS Medical and Dental Insurance for Employees
  • Vision Insurance
  • Unlimited PTO
  • Equity
  • 401(k)
  • Home Office Stipend
  • Lifestyle Savings Account
  • Parental Leave (16 weeks for birthing parents, 6 weeks for non-birthing parents)

Additional Information:

Job Posted:
December 01, 2025

Employment Type:
Fulltime
Work Type:
Remote work
Job Link Share:
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