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About the role: We’re hiring a hands-on Marketing Manager who can turn Podchaser’s proprietary data into stories people share—and then distribute those stories across social, SEO, AEO, and email to drive marketing-sourced SQLs. You’ll own our biweekly webinars, monthly roundtables, ABM programs, and key tradeshows end-to-end: planning, promotion, hosting, and measurement.
Job Responsibility:
Create data stories using Podchaser datasets (briefs, charts, social threads, PR-ready insights) that educate, earn backlinks, and convert
Distribute content across social, SEO, AEO, and email
build topic clusters and answer-engine assets mapped to high-intent queries
Help run biweekly webinars: define topics/guests, drive registrations, moderate sessions, and convert attendees to meetings
Assist with monthly roundtables for prospects/customers: curate panels, prep talking points, capture takeaways for follow-up content
Help design and execute ABM campaigns targeting dream accounts: multi-touch plays across ads, email, SDR kits, exec invites, and content personalization
Plan and activate tradeshows: pre-show outreach, on-site programming, booth logistics (as applicable), and post-show follow-ups with tight SLAs
Elevate brand leadership so Podchaser is synonymous with podcast intelligence across channels, communities, and press
Measure what matters: own instrumentation and reporting for channel performance with clear attribution to quarterly SQL growth
Requirements:
3–6 years in B2B growth/demand gen or content marketing with direct ownership of SQL or pipeline goals
Proven ABM execution (audience building, creative, orchestration, handoff to SDR/AE)
Webinars and field programs end-to-end: topic selection, production, moderation/hosting, and post-event conversion
Content distribution across social, SEO, AEO, and email with examples of rankings, answer-engine wins, and conversion impact
Data storytelling chops: comfortable turning datasets into charts, narratives, and headlines (Sheets proficiency required
Mixpanel basics a plus)
Excellent project management, stakeholder comms, and bias to action—you ship on time and measure outcomes
Nice to have:
Familiarity with podcasts/media/adtech ecosystems and PR/earned-media workflows
Portfolio of data-driven content (reports, dashboards, interactive charts)
Experience partnering tightly with SDR/AE teams (SLAs, meeting-set workflows, and attribution)
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