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Marketing Manager - Iberia

cricut.com Logo

Cricut

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Location:
Spain, Barcelona

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Category:
-

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Contract Type:
Not provided

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Salary:

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Job Description:

We are looking for an experienced Senior Marketing Manager to lead and drive marketing efforts, foster strategic partnerships and drive brand growth in the Iberia (Spain & Portugal) region.

Job Responsibility:

  • Lead the planning and execution of targeted co-marketing campaigns with channel partners, tailored to local preferences
  • Manage and drive agencies as well as other external partners
  • Increase brand awareness and word of mouth, focusing on Channel Marketing, Influencer marketing, Social marketing and Digital marketing
  • Collaborate with consumer and digital marketing teams, sales and other cross-functional teams to ensure consistent and effective implementation of marketing initiatives
  • Work with partners to co-create marketing plans that align with Cricut’s overall brand and business goals
  • Analyze regional market trends, consumer behaviour, and competitive activity to identify growth opportunities
  • Use data analysis to evaluate the effectiveness of channel marketing programs and provide insights for continuous improvement
  • Monitor and report on key performance indicators to the Iberia market

Requirements:

  • Fluency in English is a pre-requisite
  • Bachelor’s degree in Marketing, business administration or related field. MBA is a plus
  • Proven experience (minimum 8 years) in marketing and the consumer retail market (preferably in the Iberian region)
  • Strong leadership and project management skills
  • A strategic thinker with the ability to develop and execute plans
  • Analytical mindset with knowledge of data analysis and reporting tools

Nice to have:

  • Affinity with craft and / or other creative hobbies is a plus
  • Culture fit: energetic, self-starter. Gets stuff done. Is a player, not a victim. Acts like an owner

Additional Information:

Job Posted:
December 07, 2025

Employment Type:
Fulltime
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