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Marketing coordinator

https://www.randstad.com Logo

Randstad

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Location:
China , Shanghai

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Category:
-

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Contract Type:
Not provided

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Salary:

120000.00 - 360000.00 CNY / Year

Job Description:

This role is an all-rounded position designed to provide a comprehensive and holistic understanding of business development and marketing within a top-tier law firm. Working in a global business environment and collaborating directly with partners and fee earners, this position offers a unique opportunity to build a solid foundation for your career in professional services BD.

Job Responsibility:

  • Track submission deadlines for legal directories and awards , and prepare award submissions
  • Update and maintain marketing materials, including the firm's deal list, brochures, lawyer profiles, and both English and Chinese websites
  • Assist in preparing pitch documents and capability statements in both English and Chinese
  • Manage and update key databases, including membership lists, client contacts, mailing lists, and the deals database
  • Coordinate all aspects of client-facing events, presentations, and webinars, from managing suppliers and invitations to post-event feedback reports and ROI analysis
  • Assist in drafting and distributing press releases, editorials, and articles for the Hong Kong and Shanghai offices
  • Develop and schedule social media plans and content for the Asian market, including WeChat
  • Communicate with external agencies regarding SEO and digital marketing activities , and generate performance reports for the Chinese website and WeChat
  • Conduct competitor analysis and prepare relevant reports
  • Support logistics and documentation for business development trips
  • Support employer branding and employee engagement initiatives in collaboration with HR
  • Ensure consistent branding, imagery, and key messaging across all platforms

Requirements:

  • At least a bachelor's degree
  • 2-3 years of marketing and BD experience in a professional firm
  • Excellent proficiency in both English and Mandarin
  • A proactive professional who is comfortable sharing new ideas and stays updated with market trends
  • High level of attention to detail, particularly in copywriting and written communications
  • Ability to communicate confidently within the organization and with external vendors and clients
  • A collaborative team player with experience working in a global business environment
  • Proven ability to work effectively under tight deadlines
  • Familiarity with digital marketing, including social media and SEO

Nice to have:

Law firm experience is a plus

Additional Information:

Job Posted:
December 23, 2025

Expiration:
January 28, 2026

Job Link Share:

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