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Responsible for developing and executing strategic initiatives to educate and empower travel agents, with the objective of driving sales growth and expanding market share within the assigned territory. This role oversees travel agency accounts, consistently working toward surpassing performance goals and benchmarks. As a Business Development Manager (BDM), the position is directly accountable for promotional efforts that generate revenue from agency driven sales for Carnival Cruise Line. Engagement with accounts is carried out through in person visits that are expected daily, and may also include virtual webinars, phone outreach, and written communications. Importantly, this role focuses solely on B2B sales activities and does not involve direct-to-consumer transactions.
Job Responsibility:
Design and implement strategies for territory management and business development
Make assigned sales calls per week to travel agency accounts
Conduct sales blitzes to support specific company initiatives
Foster long-term relationships with travel agents to drive sales growth
Maintain frequent contact with RVP/VP North America to ensure territory needs are met
Collaborate with the Strategic Partner Division to manage shared accounts
Conduct training sessions and webinars to educate travel agents on Carnival Cruise Line offerings, promotions, and booking processes
Develop and deliver engaging training materials, including presentations, videos, and interactive content
Organize ship inspections, trade shows, pier side overnights, and seminars at sea
Enhance promotional effectiveness and develop marketing strategies
Provide travel agents with promotional materials and make recommendations to improve agency marketing efforts
Maintain accurate and detailed agency database through Oracle Sales Cloud or current CRM
Complete required reporting of activities and track budgeted tools
Manage territory budget and co-op marketing needs in alignment with corporate guidelines
Requirements:
Bachelor's degree in Business, Marketing, or a related field
5+ years of proven experience in sales and marketing, preferably within the travel or hospitality industry
Proficiency in Microsoft Office Suite (Outlook, Word, Excel, PowerPoint)
Excellent communication and presentation skills
Strong understanding of travel agent distribution channel
Self-motivated, proactive, and results oriented
Strong time management and organizational skills
Ability to maintain reliable and consistent attendance
Capacity to be punctual and meet deadlines
Ability to collaborate effectively with colleagues and work as part of a team
Demonstrated professionalism in all interactions and tasks
Nice to have:
Proven experience in sales, preferably within the travel or hospitality industry
What we offer:
Cost-effective medical, dental and vision plans
Employee Assistance Program and other mental health resources
Company paid term life insurance and disability coverage
401(k) plan that includes a company match
Employee Stock Purchase plan
Paid Time Off
Holidays
Vacation Time
Sick Time
Complementary stand-by cruises, employee discounts on confirmed cruises, plus special rates for family and friends
Personal and professional learning and development resources including tuition reimbursement