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The Loyalty Communication Senior Strategist will manage the execution of targeted communication campaigns, collaborate with category/business owners, and lead the development and delivery of compelling campaigns that drive behavioral changes and measurable business outcomes. The role includes campaign management, communications support, and deriving insights from analytics while working in a cross-functional team.
Job Responsibility:
Act as the primary point of contact for regional/local and merchandising campaigns and lead ideation
Manage the development and execution of targeted communication campaigns
Work closely with internal and external teams to ensure seamless and timely execution
Manage the end-to-end reward and offer submission process
Oversee implementation of local/regional and merchandising communications collateral
Provide copyediting support for brand adherence, grammar, and clarity
Help maintain the loyalty campaign calendar
Support the execution and optimization of ad-hoc communications and national campaigns
Derive insights from dashboards and translate analytics into actionable recommendations
Monitor and share industry trends and best practices
Flexible working hours to support global ways of working
Requirements:
Bachelor’s degree in marketing, Business, or related field preferred
2-4 years of experience in project management, marketing communications, or similar role
Strong project management, organizational, and coordination skills to deliver effective campaigns
Experience with marketing, email, SMS and/or web marketing is preferred
Ability to build relationships and work effectively with multiple stakeholders in a cross-functional environment
Strong messaging, content development, and writing skills, comfortable with crafting messaging and content to aid in ideation and development of a communication campaign
Experience in managing complex projects
Strong analytical skills, understanding of testing methodologies, ability to draw conclusions from data and take action accordingly
Advanced skills: Word, Excel, PowerPoint, & related Microsoft suite products
Must be able to perform the essential duties and responsibilities as described above
Must be able to follow state, federal and company guidelines
Must be able to always maintain a positive team attitude and professional demeanor
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