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The Gathering Spot is looking to hire a Lifecycle Communications Coordinator within the Marketing Department, reporting to the Head of Marketing, to be responsible for member communications throughout the full member journey — from onboarding to retention and re-engagement.
Job Responsibility:
Develop and execute targeted lifecycle communications to members, including onboarding, engagement, renewal, and reactivation campaigns
Draft and distribute communications regarding member events, club updates, and member benefits across multiple channels: Email, Push Notifications, Text Messaging
Manage and segment member email lists to ensure relevant, personalized communication at each stage of the member experience
Partner with Membership, Operations, and Marketing teams to ensure clear, consistent, and timely communication to members
Collaborate with the Member Events team to monitor event attendance and engagement trends, optimizing communications accordingly
Utilize data insights and engagement metrics to refine content, timing, and targeting for ongoing improvement
Ideate and create local promotions and campaigns to attract new members and deepen engagement with existing members
Support automation setup and testing for recurring member touchpoints (e.g., onboarding series, event reminders, renewal notices)
Requirements:
Strong written and verbal communication skills with the ability to adapt tone and messaging for different audiences
Exceptional attention to detail and commitment to producing timely, error-free work
Experience with email marketing platforms (e.g., Mailchimp, HubSpot, Klaviyo, or similar)
Familiarity with audience segmentation, A/B testing, and engagement analytics
Hands-on experience with web content management tools, such as WordPress
Ability to work under pressure and manage multiple deadlines in a fast-paced environment
Passion for continuous improvement and a data-informed approach to communication
Flexibility, including availability for occasional weekend and evening work
Nice to have:
Design skills using tools such as Illustrator, Photoshop, or Canva are a plus
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