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Group Product Manager

https://www.circlek.com Logo

Circle K

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Location:
United States, Charlotte

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Category:
-

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Contract Type:
Not provided

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Salary:

Not provided

Job Description:

As the Group Product Manager for Global Loyalty & Merchandising, you will be a key stakeholder in Circle K's global loyalty and merch initiatives. Your mission is to create compelling personalized experiences that foster deep customer engagement, increase retention, and maximize customer lifetime value. You will lead the strategic development, implementation, and optimization of our loyalty platforms and collaborate with various departments to deliver cohesive member experiences.

Job Responsibility:

  • Create compelling personalized experiences that foster deep customer engagement and increase retention
  • Lead strategic development, implementation, and optimization of loyalty platforms
  • Support program benefits and member communication strategies in close collaboration with the Loyalty and Membership Experience team
  • Define the product vision for loyalty at Circle K
  • Manage product roadmap
  • Leverage data to understand member behavior and preferences
  • Collaborate with loyalty, marketing, digital, analytics, and operational teams to deliver a rewarding member experience

Requirements:

  • Significant experience (7+ years) in product management, with a specialized focus on loyalty programs, CRM, and customer lifecycle management
  • Demonstrated success in leading and inspiring a team of product managers or specialists in the loyalty or CRM space
  • Deep expertise in loyalty program design, development, and optimization, including understanding different program mechanics, reward structures, and member engagement tactics
  • Strong understanding of CRM platforms, marketing automation, and data-driven personalization techniques to enhance the member experience
  • Proven ability to use customer data and analytics to derive insights, measure program performance, and drive strategic decisions
  • Experience with the technical aspects of loyalty systems, including integration with POS, e-commerce, and mobile app platforms
  • Excellent cross-functional leadership, communication, and stakeholder management skills, with experience working in a global matrix organization
  • A strategic thinker with a customer-centric approach, passionate about building lasting customer relationships
  • Bachelor’s or Master’s degree in Marketing, Business, Economics, Computer Science, or a related field
  • Experience in the retail, CPG, or service industry with a large member base is highly desirable

Additional Information:

Job Posted:
June 19, 2025

Employment Type:
Fulltime
Work Type:
On-site work
Job Link Share:

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