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Define, build, and execute Ledger's global channel marketing strategy. Drive disruptive and revenue-maximizing initiatives across wholesale ecosystem, ensuring Ledger's brand image and tone of voice are consistently elevated across all touchpoints.
Job Responsibility:
Develop and own the overarching channel marketing strategy for Ledger
Protect and enhance Ledger's brand image across all channels
Serve as the primary marketing contact, fostering strong relationships with internal teams
Build and nurture robust relationships with external partner marketing teams
Lead the planning and execution of global online and offline campaigns
Leverage deep understanding of Web3 ecosystem to implement cutting-edge projects
Analyze campaign performance and ROI
Stay at the forefront of industry news
Autonomously pilot and manage the channel marketing budget
Requirements:
Previous experience in online and offline brand marketing with retailers within an international environment
Strong influence and collaboration skills
Disruptive mindset
Strong business acumen
Data-driven approach
Excellent organizational ability
Strong appetite for the crypto / Web3 ecosystem
What we offer:
Flexible work options - work from home up to 3 times per week
Health & Wellness support - Health and Life Insurance
Financial growth opportunities - employees can become shareholders
Commuter allowance
Learning & Development - comprehensive suite of training solutions
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