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Freelance SEO Content Manager

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Better Collective

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Location:
Poland , Kraków

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Contract Type:
Not provided

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Salary:

Not provided
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Job Description:

The primary goal of this collaboration is to coordinate, produce, and optimize high-quality SEO content that ranks in Google and supports the performance of our websites. This role requires close communication with our in-house teams but allows for flexible, independent work.

Job Responsibility:

  • Coordinate and oversee content production across several high-traffic websites
  • Develop editorial plans and implement SEO strategies based on keyword research and market priorities
  • Create and edit new content tailored to different user segments within sports betting and iGaming
  • Assign tasks to writers, review their work, and provide constructive feedback
  • Monitor KPIs such as rankings, traffic, and conversion rates
  • Stay informed on legal, regulatory, and competitive developments in the Polish market
  • Collaborate with business development team to ensure optimal partner placements and offers
  • Work with CRO/UX specialists to improve user engagement and ensure top technical performance of sites
  • Apply your own SEO insights to boost organic visibility and reach

Requirements:

  • Strong command of Polish and English, both written and spoken
  • Keen editorial eye and ability to turn copy into engaging, accurate, SEO-optimized content
  • Hands-on experience using tools such as Google Analytics, Search Console, and keyword research platforms
  • At least 3 years of relevant experience in content management, SEO, or digital marketing
  • Experience with WordPress CMS
  • Comfortable managing multiple projects and deadlines
  • Good knowledge of UX principles in web products
  • Communicates clearly and proactively

Nice to have:

A degree in Digital Marketing, Communications, or a related field

What we offer:
  • Workplace where talent thrives and collaboration flourishes
  • Nurturing a learning environment where your growth is a priority
  • Ample opportunities to learn on the job from talented colleagues
  • Inclusive and safe space for all employees
  • Supportive environment where everyone can succeed together
  • Work is both enjoyable and rewarding

Additional Information:

Job Posted:
December 06, 2025

Work Type:
Hybrid work
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