Field Marketing Specialist

• Oversees and supports strategic decisions from the National and Business Area level, and local
• ensure the sales plan and signage is executed at site level
• assist with scaling to common sign types
• assist National and Business Area levels with planning and coordination of all printed and digital sign programming
• ensures operation of digital assets in stores and on forecourts
• local media relations
• planning and implementing local public relations campaigns
• localized social media marketing campaign needs
• managing the business unit marketing/advertising budget
• conducting, summarizing, and presenting local market research
• management of internal communications content
• providing content for external digital channels
• social investment program management
• crisis communication planning and preparation
• participation in communications network/weekly reporting
• media monitoring
• maintain professional and technical knowledge through education, networking, and workshops
• accomplish determined financial and key result area targets.

• Bachelor’s degree in communications, marketing, or related field preferred
• two or more years of experience working in marketing, merchandising and communication and/or related field required
• proven success record with media relations/PR campaigns
• radical curiosity of retail and the constantly changing marketplace
• well-developed verbal and written communication skills and excellent interpersonal skills
• excellent project management skills and ability to collaborate with other departments
• well organized and ability to handle multiple responsibilities under deadlines with high attention to detail
• track record of managing third-party relationships and/or direct reports
• customer focus
• commercial mindset
• creative thinker with proficient design and organizational skills
• may require up to 50% travel
• retail experience is preferred.

Retail experience.

• Group Insurance Program
• Pension Plan
• Share Purchase Plan
• Paid Time Off (vacation days, sick days, personal days)
• Training and Development
• Recognition and Rewards
• Mentorship Program
• Scholarship Program.