Field Marketing Specialist, Circle K

Circle K

Location:
United States of America, Tempe

Category:
-

Contract Type:
Not provided

Salary:

Not provided

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Job Description:

The Field Marketing Specialist will focus on building and shaping the brand perception within various markets and assisting with strategic marketing programs. The role includes working with cross-functional teams, tracking performance metrics, seeking partnerships, assisting with creative needs, and planning grand opening events while providing support to field and store operations. The position requires travel, organizational skills, and proficiency in tools like Microsoft Office and Adobe Creative Suite.

Job Responsibility:

Build and shape the brand perception within existing, emerging, and new markets
Work with cross-functional teams to execute strategic marketing programs or partnerships
Be the primary intake for field marketing requests
Maintain plans and timelines and track performance metrics for multi-track projects and programs for regions and the brand
Assist the operations field team in identifying potential opportunities to increase sales at locations and within local communities
Work with store managers and district managers to seek partnerships and business-to-business opportunities to increase brand awareness and sales
Assist project managers with coordinating all creative needs including local store marketing, print, direct mail, outdoor, and digital media
Work closely with Operations teams to aid in-store performance planning
Assist the Marketing Director in vendor sourcing and negotiating
Assist with grand opening event planning and timelines, and help with local execution

Requirements:

Bachelor's degree in communications, marketing, or related field preferred
Other job-related experience and education combinations that meet the requirements may be substituted
2+ years of professional work experience in field marketing within a retail environment is preferred
Experience with media relations/PR campaigns and social media is preferred
Must be proficient in Microsoft Office Suite (Word/Excel/PowerPoint) and Adobe Creative Suite (Photoshop/InDesign/Illustrator)
Well-developed verbal and written communication skills with the ability to present ideas and information clearly
Customer or client service experience
Customer focused: Identifies and understands customer needs and puts them first in all activities and efforts
Effective project management skills, strategic thinking, and problem-solving abilities
Creative thinker who has proficient design and organizational skills
Must be well organized and can handle multiple responsibilities under constant deadlines with high attention to detail and accuracy
Sound understanding of marketing principles, the creative process, and the latest technologies and how to apply them to an overall marketing plan
Ability to operate under pressure and meet tight deadlines
Travel is required, up to 50% field work and 50% office work

Nice to have:

Experience with media relations/PR campaigns and social media
Creative thinker who has proficient design and organizational skills

What we offer:

Exposure to strategic marketing programs
Opportunities to work with cross-functional teams
Travel opportunities, up to 50% field work

Additional Information:

Job Posted:
May 02, 2025

Employment Type:

Fulltime

Work Type:

On-site work

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Field Marketing Specialist