CrawlJobs Logo

Director, ABM and Lifecycle

80twenty.com Logo

80Twenty

Location Icon

Location:

Category Icon
Category:
-

Job Type Icon

Contract Type:
Not provided

Salary Icon

Salary:

200000.00 - 250000.00 USD / Year

Job Description:

Our client, a rapidly scaling Series E company in the AI space with over $100m in revenue and $250m in funding is hiring for a Director, ABM and Lifecycle. This person will own and scale the company’s most critical revenue-driving programs, unifying enterprise ABM with full-funnel lifecycle marketing. You’ll lead a high-performing team while remaining hands-on, driving pipeline acceleration, higher win rates, and long-term customer growth. Operating at the center of the enterprise go-to-market strategy, you’ll partner closely with Sales, Product Marketing, RevOps, and Marketing Operations to build targeted, multi-channel programs for high-value accounts and scalable lifecycle journeys across the customer lifecycle.

Job Responsibility:

  • Own and evolve a unified ABM and lifecycle strategy across 1:1, 1:few, and 1:many motions
  • Lead, mentor, and scale a team while maintaining hands-on ownership of key initiatives
  • Partner with Sales and RevOps on account strategy, segmentation, and insights
  • Plan and execute integrated campaigns across digital, lifecycle, events, and executive channels
  • Drive mid- and bottom-funnel conversion, pipeline velocity, and deal acceleration
  • Build and optimize onboarding, engagement, retention, and expansion programs
  • Align closely with Sales through messaging, playbooks, and campaign coordination
  • Define success metrics and continuously test, measure, and optimize performance
  • Leverage ABM, CRM, and marketing automation platforms to build scalable programs

Requirements:

  • 8+ years of B2B marketing experience across ABM, lifecycle, or demand generation
  • 3+ years owning enterprise ABM programs
  • Experience leading and scaling teams with a player-coach approach
  • Proven success driving pipeline, revenue, retention, and expansion
  • Strong understanding of enterprise sales cycles and lifecycle stages
  • Hands-on experience with ABM platforms, CRM, and marketing automation tools
  • Data-driven, organized, and comfortable managing complex, multi-channel programs
  • Strong cross-functional collaboration skills
  • Ability to work in person 4–5 days per week

Additional Information:

Job Posted:
January 18, 2026

Work Type:
On-site work
Job Link Share:

Looking for more opportunities? Search for other job offers that match your skills and interests.

Briefcase Icon

Similar Jobs for Director, ABM and Lifecycle

New

Director, ABM and Lifecycle

Our client, a rapidly scaling Series E company in the AI space with over $100m i...
Location
Location
United States
Salary
Salary:
200000.00 - 250000.00 USD / Year
80twenty.com Logo
80Twenty
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 8+ years of B2B marketing experience across ABM, lifecycle, or demand generation
  • 3+ years owning enterprise ABM programs
  • Experience leading and scaling teams with a player-coach approach
  • Proven success driving pipeline, revenue, retention, and expansion
  • Strong understanding of enterprise sales cycles and lifecycle stages
  • Hands-on experience with ABM platforms, CRM, and marketing automation tools
  • Data-driven, organized, and comfortable managing complex, multi-channel programs
  • Strong cross-functional collaboration skills
  • Ability to work in person 4–5 days per week
Job Responsibility
Job Responsibility
  • Own and evolve a unified ABM and lifecycle strategy across 1:1, 1:few, and 1:many motions
  • Lead, mentor, and scale a team while maintaining hands-on ownership of key initiatives
  • Partner with Sales and RevOps on account strategy, segmentation, and insights
  • Plan and execute integrated campaigns across digital, lifecycle, events, and executive channels
  • Drive mid- and bottom-funnel conversion, pipeline velocity, and deal acceleration
  • Build and optimize onboarding, engagement, retention, and expansion programs
  • Align closely with Sales through messaging, playbooks, and campaign coordination
  • Define success metrics and continuously test, measure, and optimize performance
  • Leverage ABM, CRM, and marketing automation platforms to build scalable programs
  • Fulltime
Read More
Arrow Right

Director, ABM and Lifecycle

Our client, a rapidly scaling Series E company in the AI space with over $100m i...
Location
Location
United States
Salary
Salary:
200000.00 - 250000.00 USD / Year
80twenty.com Logo
80Twenty
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 8+ years of B2B marketing experience across ABM, lifecycle, or demand generation
  • 3+ years owning enterprise ABM programs
  • Experience leading and scaling teams with a player-coach approach
  • Proven success driving pipeline, revenue, retention, and expansion
  • Strong understanding of enterprise sales cycles and lifecycle stages
  • Hands-on experience with ABM platforms, CRM, and marketing automation tools
  • Data-driven, organized, and comfortable managing complex, multi-channel programs
  • Strong cross-functional collaboration skills
  • Ability to work in person 4–5 days per week
Job Responsibility
Job Responsibility
  • Own and evolve a unified ABM and lifecycle strategy across 1:1, 1:few, and 1:many motions
  • Lead, mentor, and scale a team while maintaining hands-on ownership of key initiatives
  • Partner with Sales and RevOps on account strategy, segmentation, and insights
  • Plan and execute integrated campaigns across digital, lifecycle, events, and executive channels
  • Drive mid- and bottom-funnel conversion, pipeline velocity, and deal acceleration
  • Build and optimize onboarding, engagement, retention, and expansion programs
  • Align closely with Sales through messaging, playbooks, and campaign coordination
  • Define success metrics and continuously test, measure, and optimize performance
  • Leverage ABM, CRM, and marketing automation platforms to build scalable programs
  • Fulltime
Read More
Arrow Right

Director, ABM and Lifecycle

Our client, a rapidly scaling Series E company in the AI space with over $100m i...
Location
Location
United States
Salary
Salary:
200000.00 - 250000.00 USD / Year
80twenty.com Logo
80Twenty
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 8+ years of B2B marketing experience across ABM, lifecycle, or demand generation
  • 3+ years owning enterprise ABM programs
  • Experience leading and scaling teams with a player-coach approach
  • Proven success driving pipeline, revenue, retention, and expansion
  • Strong understanding of enterprise sales cycles and lifecycle stages
  • Hands-on experience with ABM platforms, CRM, and marketing automation tools
  • Data-driven, organized, and comfortable managing complex, multi-channel programs
  • Strong cross-functional collaboration skills
  • Ability to work in person 4–5 days per week
Job Responsibility
Job Responsibility
  • Own and evolve a unified ABM and lifecycle strategy across 1:1, 1:few, and 1:many motions
  • Lead, mentor, and scale a team while maintaining hands-on ownership of key initiatives
  • Partner with Sales and RevOps on account strategy, segmentation, and insights
  • Plan and execute integrated campaigns across digital, lifecycle, events, and executive channels
  • Drive mid- and bottom-funnel conversion, pipeline velocity, and deal acceleration
  • Build and optimize onboarding, engagement, retention, and expansion programs
  • Align closely with Sales through messaging, playbooks, and campaign coordination
  • Define success metrics and continuously test, measure, and optimize performance
  • Leverage ABM, CRM, and marketing automation platforms to build scalable programs
  • Fulltime
Read More
Arrow Right

Director, ABM and Lifecycle

Our client, a rapidly scaling Series E company in the AI space with over $100m i...
Location
Location
United States
Salary
Salary:
200000.00 - 250000.00 USD / Year
80twenty.com Logo
80Twenty
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 8+ years of B2B marketing experience across ABM, lifecycle, or demand generation
  • 3+ years owning enterprise ABM programs
  • Experience leading and scaling teams with a player-coach approach
  • Proven success driving pipeline, revenue, retention, and expansion
  • Strong understanding of enterprise sales cycles and lifecycle stages
  • Hands-on experience with ABM platforms, CRM, and marketing automation tools
  • Data-driven, organized, and comfortable managing complex, multi-channel programs
  • Strong cross-functional collaboration skills
  • Ability to work in person 4–5 days per week
Job Responsibility
Job Responsibility
  • Own and evolve a unified ABM and lifecycle strategy across 1:1, 1:few, and 1:many motions
  • Lead, mentor, and scale a team while maintaining hands-on ownership of key initiatives
  • Partner with Sales and RevOps on account strategy, segmentation, and insights
  • Plan and execute integrated campaigns across digital, lifecycle, events, and executive channels
  • Drive mid- and bottom-funnel conversion, pipeline velocity, and deal acceleration
  • Build and optimize onboarding, engagement, retention, and expansion programs
  • Align closely with Sales through messaging, playbooks, and campaign coordination
  • Define success metrics and continuously test, measure, and optimize performance
  • Leverage ABM, CRM, and marketing automation platforms to build scalable programs
  • Fulltime
Read More
Arrow Right

Director, ABM and Lifecycle

Our client, a rapidly scaling Series E company in the AI space with over $100m i...
Location
Location
United States
Salary
Salary:
200000.00 - 250000.00 USD / Year
80twenty.com Logo
80Twenty
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 8+ years of B2B marketing experience across ABM, lifecycle, or demand generation
  • 3+ years owning enterprise ABM programs
  • Experience leading and scaling teams with a player-coach approach
  • Proven success driving pipeline, revenue, retention, and expansion
  • Strong understanding of enterprise sales cycles and lifecycle stages
  • Hands-on experience with ABM platforms, CRM, and marketing automation tools
  • Data-driven, organized, and comfortable managing complex, multi-channel programs
  • Strong cross-functional collaboration skills
  • Ability to work in person 4–5 days per week
Job Responsibility
Job Responsibility
  • Own and evolve a unified ABM and lifecycle strategy across 1:1, 1:few, and 1:many motions
  • Lead, mentor, and scale a team while maintaining hands-on ownership of key initiatives
  • Partner with Sales and RevOps on account strategy, segmentation, and insights
  • Plan and execute integrated campaigns across digital, lifecycle, events, and executive channels
  • Drive mid- and bottom-funnel conversion, pipeline velocity, and deal acceleration
  • Build and optimize onboarding, engagement, retention, and expansion programs
  • Align closely with Sales through messaging, playbooks, and campaign coordination
  • Define success metrics and continuously test, measure, and optimize performance
  • Leverage ABM, CRM, and marketing automation platforms to build scalable programs
  • Fulltime
Read More
Arrow Right

Director of Lifecycle and Account Based Marketing

As Director of Lifecycle & Account-Based Marketing, you’ll own EliseAI’s most cr...
Location
Location
United States , New York City
Salary
Salary:
200000.00 - 250000.00 USD / Year
eliseai.com Logo
EliseAI
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 8+ years of B2B marketing experience across ABM, lifecycle, or demand generation, ideally in B2B SaaS or AI
  • 3+ years owning ABM programs for enterprise accounts
  • Experience managing and scaling marketing teams, with a strong player-coach mindset
  • Proven ability to drive pipeline, revenue, retention, and expansion
  • Strong understanding of enterprise sales cycles and lifecycle stages
  • Hands-on experience with ABM platforms, CRM, and marketing automation tools
  • Data-driven, highly organized, and comfortable managing complex, multi-channel campaigns
  • Strong cross-functional collaboration skills, especially with Sales
  • Willingness to work in person at our office 4-5 days a week
Job Responsibility
Job Responsibility
  • Own and scale a unified ABM and lifecycle strategy across 1:1, 1:few, and 1:many programs
  • Lead, mentor, and develop a team of lifecycle and ABM marketers while maintaining hands-on ownership of key initiatives
  • Partner with Sales and RevOps on target account selection, segmentation, and insights
  • Plan and execute integrated campaigns across email, digital ads, direct mail, events, in-app, SMS, and executive programs
  • Drive mid- and bottom-funnel conversion, pipeline velocity, and deal acceleration
  • Build on existing onboarding, engagement, and expansion programs that increase adoption and lifetime value
  • Align closely with Sales through messaging, playbooks, and campaign coordination
  • Define success metrics and continuously test, measure, and optimize performance
  • Leverage ABM, CRM, and marketing automation tools to build scalable, repeatable programs
  • Attract top-tier talent to join our driven team
What we offer
What we offer
  • Equity in the company
  • Medical, Dental and Vision premiums covered at 100%
  • Fully paid parental leave
  • Commuter benefits
  • 401k benefits
  • Fitness & home services stipend to cover part of your expenses so you can focus on what matters
  • A collaborative in-office environment with an open floor plan, fully stocked kitchen, and all meals covered in the office
  • Unlimited vacation and paid holidays
  • We'll cover relocation packages and make the move exciting, not painful!
  • Fulltime
Read More
Arrow Right
New

Director of Lifecycle and Account Based Marketing

As Director of Lifecycle & Account-Based Marketing, you’ll own EliseAI’s most cr...
Location
Location
United States , New York City
Salary
Salary:
200000.00 - 250000.00 USD / Year
eliseai.com Logo
EliseAI
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 8+ years of B2B marketing experience across ABM, lifecycle, or demand generation, ideally in B2B SaaS or AI
  • 3+ years owning ABM programs for enterprise accounts
  • Experience managing and scaling marketing teams, with a strong player-coach mindset
  • Proven ability to drive pipeline, revenue, retention, and expansion
  • Strong understanding of enterprise sales cycles and lifecycle stages
  • Hands-on experience with ABM platforms, CRM, and marketing automation tools
  • Data-driven, highly organized, and comfortable managing complex, multi-channel campaigns
  • Strong cross-functional collaboration skills, especially with Sales
  • Willingness to work in person at our office 4-5 days a week
Job Responsibility
Job Responsibility
  • Own and scale a unified ABM and lifecycle strategy across 1:1, 1:few, and 1:many programs
  • Lead, mentor, and develop a team of lifecycle and ABM marketers while maintaining hands-on ownership of key initiatives
  • Partner with Sales and RevOps on target account selection, segmentation, and insights
  • Plan and execute integrated campaigns across email, digital ads, direct mail, events, in-app, SMS, and executive programs
  • Drive mid- and bottom-funnel conversion, pipeline velocity, and deal acceleration
  • Build on existing onboarding, engagement, and expansion programs that increase adoption and lifetime value
  • Align closely with Sales through messaging, playbooks, and campaign coordination
  • Define success metrics and continuously test, measure, and optimize performance
  • Leverage ABM, CRM, and marketing automation tools to build scalable, repeatable programs
  • Attract top-tier talent to join our driven team
What we offer
What we offer
  • Equity in the company
  • Medical, Dental and Vision premiums covered at 100%
  • Fully paid parental leave
  • Commuter benefits
  • 401k benefits
  • Fitness & home services stipend to cover part of your expenses so you can focus on what matters
  • A collaborative in-office environment with an open floor plan, fully stocked kitchen, and all meals covered in the office
  • Unlimited vacation and paid holidays
  • We'll cover relocation packages and make the move exciting, not painful!
  • Fulltime
Read More
Arrow Right
New

Director of Global Campaigns

We are looking for a Director of Global Campaigns to lead the strategy, executio...
Location
Location
United States
Salary
Salary:
Not provided
bentley.com Logo
Bentley Systems
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 8–12+ years of experience in B2B marketing, with deep experience in global campaign management
  • Proven track record driving pipeline and revenue through integrated campaigns
  • Experience across Small Business marketing, ABM, and event-driven campaigns
  • Strong understanding of SaaS business models and customer lifecycles
  • Demonstrated people management experience
  • Highly analytical with the ability to turn data into action
  • Excellent communication and stakeholder management skills
  • Requires sitting or standing at will while performing work on a computer (or any other physical requirements)
Job Responsibility
Job Responsibility
  • Define and lead the global campaign strategy across Small Business, ABM, and event-based programs aligned to company growth goals
  • Translate business priorities into integrated, multi-channel campaign plans that support both new business and expansion
  • Establish a consistent campaign framework that scales globally while allowing for regional flexibility
  • Own campaign performance against core business metrics including: Marketing-sourced and influenced pipeline, Closed/won revenue, Direct customer transactions and self-serve conversions
  • Partner with Sales and Revenue Operations to ensure tight alignment between campaigns, targeting, and sales execution
  • Continuously evaluate campaign ROI and reallocate investment to the highest-performing programs
  • Oversee end-to-end campaign execution, including: Messaging and value proposition development, Channel mix (digital, lifecycle, ABM, events, partners), Launch planning, testing, and optimization
  • Use data and insights to refine targeting, messaging, and delivery throughout the campaign lifecycle
  • Ensure campaigns are operationally excellent, on time, and on budget
  • Lead, coach, and develop a small team responsible for campaign execution and optimization
What we offer
What we offer
  • A great Team and culture
  • An exciting career as an integral part of a world-leading software company providing solutions for architecture, engineering, and construction
  • An attractive salary and benefits package
  • A commitment to inclusion, belonging and colleague wellbeing through global initiatives and resource groups
  • A company committed to making a real difference by advancing the world’s infrastructure for better quality of life, where your contributions help build a more sustainable, connected, and resilient world
Read More
Arrow Right