Digital Strategy Director

• Lead, manage, and coach team members, creating and building upon SSG’s strong culture and performance expectations
• Build, optimize, and scale digital strategy services through best practices, tools, and ongoing training
• Own client satisfaction, retention, and service excellence within the service area
• Identify and support business development, service innovation, and expansion opportunities
• Ensure seamless communication, aligned priorities, and smooth processes between leadership, the team, and across service areas
• Embody and model See.Spark.Go’s core values in leadership and client work
• Serve clients and team members with excellence, humility, and a relational mindset
• Remain hungry for growth — personally, professionally, and for the service area and the company as a whole
• Lead key accounts with strategic insight and a focus on delivering high-impact results
• Refine and innovate service area practices, tools, and processes for maximum efficiency
• Ensure all deliverables align with brand strategy, meet client objectives, and reflect creative excellence
• Provide regular reporting on service quality, profitability, team capacity and overall service area performance
• Own client retention & relationship management
• Serve as a subject matter expert, staying on top of trends and service accounts with strategy, insights and valuable counsel
• Attract new clients and collaborate with Business Development and Executive teams to close new opportunities

• Minimum of Bachelor’s degree in Digital Marketing, Marketing, Communications, Computer Science or a related field
• 7-10+ years in a digital marketing role
• Proven track record leading digital strategy across paid media, SEO, customer journey mapping, and multi-channel campaigns
• Agency experience or deep familiarity with agency workflow including client pitches, strategic planning, reporting, and campaign execution
• Strong strategic thinker with the ability to turn data into actionable insights and scalable marketing plans
• Deep understanding of performance marketing, conversion rate optimization, and platform-specific best practices across paid search, social, and web
• Able to balance audience insight with business goals, using KPIs, attribution models, and full-funnel performance data to guide and evaluate success
• Demonstrated success in managing, mentoring, and growing digital marketing teams
• Confident presenter with experience communicating ideas to clients and internal stakeholders at a senior level
• Strong project management skills
• Proficient in digital marketing and SEO platforms including Meta Ads, Google Ads, Hubspot, Semrush, and Ahrefs
• Strong working knowledge of marketing automation, attribution modeling, and media buying platforms
• Strategic thinker who can anticipate market shifts and align digital efforts with broader business objectives
• Comfortable working in fast-paced, high-pressure environments
• Excellent communication and storytelling skills

Experience with campaign management and reporting tools such as Google Analytics is a plus

• Hybrid Work Schedule
• Generous Paid Time Off and Flex Days
• 401(k) Employer Match
• Parental Leave
• Company-Paid Life and Disability Insurance
• Paid Sabbatical Leave
• Company Laptop and Technology Stipend
• Employee Referral Bonus Program