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We are looking for an experienced Digital Project Manager to oversee the execution and optimization of investor marketing funnels. This position involves managing cross-functional teams, ensuring seamless technical integrations, and driving performance improvements across all campaigns. As a long-term contract role based in Carlsbad, California, this opportunity offers the chance to work on impactful initiatives that convert cold traffic into engaged leads.
Job Responsibility:
Lead daily team stand-up meetings to identify and resolve project roadblocks
oversee the full lifecycle of marketing funnels, from ad clicks to booked calls or inquiries
collaborate with designers, developers, media buyers, and copywriters to ensure timely delivery of campaign assets
develop detailed project timelines, assign responsibilities, and monitor milestones to ensure deadlines are met
review and approve deliverables while coordinating legal, product, and branding sign-offs
manage technical integrations across tools like Zapier, Calendly, HubSpot, and Google Tag Manager
perform quality assurance checks on funnels to identify and address broken links, tagging issues, or user friction points
analyze campaign performance metrics, including conversion rates and booking rates, to optimize revenue
make real-time adjustments to strategies, such as modifying CTAs or pausing traffic, to enhance outcomes
provide actionable insights to improve the efficiency and effectiveness of marketing campaigns
Requirements:
Bachelor’s degree required
advanced degree preferred
minimum of 2 years of experience managing digital marketing or performance campaign projects
proficiency in digital tools such as HubSpot, Zapier, Calendly, and Google Tag Manager
strong ability to manage timelines, prioritize tasks, and track project milestones
solid understanding of system connections between ads, landing pages, and sales platforms
exceptional problem-solving skills to identify and address campaign or technical issues
commercially focused mindset with an emphasis on revenue generation and pipeline optimization
effective communication and collaboration skills to work with cross-functional teams
What we offer:
Medical, vision, dental, and life and disability insurance
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