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Customer Strategy & Planning Expert

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Unilever

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Location:
Azerbaijan , Baku

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Category:

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Contract Type:
Not provided

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Salary:

Not provided

Job Description:

Unilever is the place where you can bring your purpose to life with the work that you do – creating a better business and a better world. If you are ready for developing the execution strategy, building and executing customer strategies and business plans on a regional/category basis, establishing and implementing short to mid-term customer development plans and growth strategies, then this role is just for you!

Job Responsibility:

  • Lead customized channel / customer activation aligned with Marketing department strategies
  • Lead Customer Development budgets to achieve Turnover, Sales Growth, Volume Growth, Margin of total company working closely with Finance department
  • Ensure that business plans are "trade-fit"
  • Provides customer and channel lens (IBP)
  • Chennel-specific category plans including eCommerce
  • Prepare, communicate, and follow monthly and yearly sales targets of volume and turnover per channel and customer
  • Lead and prepare channel & customer base promotion strategy and develop and monitor execution of promotional plan (both Trade and Consumer
  • Propose and monitor Sales Force Incentives (SFI)
  • Regular market visits to ensure the accuracy of inputs
  • Represent customer development function at team meetings, be first point of contact for other functions
  • Drive business performance and provide input into S&OP (Sales & Operations Planning) meeting
  • Check and follow stocks of the company closely working with supply chain and prepare plans for times of out-of-stock and/or over-stock
  • Prepare and propose pricing and volume forecasts for innovations and existing portfolios informing the finance department and supply chain while aligned with marketing

Requirements:

  • University degree in related field (MBA will be a plus)
  • Experience in sales and field execution, in category operations and in shopper marketing (3-5 years)
  • Excellent written and verbal communication skills
  • Competent in MS Office, power BI and other tools
  • Attention to details, data driven (use data to support recommendation)
  • English Language C1
  • Strong analytical capabilities with bias to drive the action
  • Ability and drive to work independently
  • Excellent interpersonal skills and ability to work with a diversified team.
  • Ability to juggle several projects with different deadlines and various stakeholders
  • Entrepreneurial and energetic
  • Has a "Can Do" attitude and result oriented

Additional Information:

Job Posted:
January 15, 2026

Employment Type:
Fulltime
Work Type:
On-site work
Job Link Share:

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