Customer Engagement & Loyalty Analyst

• Act as a member of the Marketing team and proactively contribute to marketing plan/output in order to deliver to the common objectives and goals
• Drive performance analysis and optimization of local offerings/local IKEA Family benefits, rewards and engagement across multiple customer groups and different channels
• Collaborate with central CRM Hub on data/analytics and performance of all customer engagement activities, and deriving local insights
• Actively cooperate with key stakeholders within commercial and beyond to secure integration, common focus and maximize impact
• Be an active player in driving an open and sharing climate, be a role model of the IKEA values, and contribute to the transformation of IKEA

• Completed degree, ideally in Marketing with focus on data analytics or a comparable education
• Professional experience in data and analytics
• Excellent understanding and usage of digital analytics tools – advanced knowledge in Google BigQuery, Jupyter Notebook and Power BI
• Broad knowledge of customer behavior in relation to loyalty programs and CRM
• Broad knowledge of performance marketing measures
• Knowledge and experience in campaign tracking and performance analytics
• Result oriented and data-based thinking – ability to translate insights into actions
• Make data insights understandable, digestible and visually appealing
• Strong interpersonal skills with the ability to build trustful relationships
• Good communication skills to explain complex data to a broader audience with different knowledge levels
• Ability to deliver within scope of tasks and perform with quality and speed
• Ability to follow up on work done and capture learnings to improve
• Fluent English, German is an advantage and any other language a plus

German is an advantage and any other language a plus

• 15% staff-discount
• 28 holidays (based on 100%)
• eight weeks paternal leave
• four months maternal leave
• contributions to public transport tickets or free on-site parking
• full access to the LinkedIn Learning platform
• discounted meals in the staff canteen
• the IKEA bonus system