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In this role, you will build, implement, and optimise marketing campaigns to drive user engagement, adoption, and retention for the Ledger Live app (wallet). This is an exciting opportunity to contribute to the growth of Ledger within the rapidly expanding world of Web3 and digital assets.
Job Responsibility:
Campaign delivery: Create, manage, analyze and optimize multi-channel marketing campaigns
End-to-end campaign/program build management: Initiate and oversee the cross-team collaboration of content creation, design, development, localisation, tracking and delivery of each campaign. Campaigns will be initiated from within the CRM team and across the Ledger organization
Delivery process optimization: Find ideas and solutions for automating, optimizing and improving internal processes, by routine analysis and supplying actionable ideas
Cross-Functional collaboration: Work closely with product, marketing, sales, and analytics teams to build and effectively deliver a high volume of campaigns.
Requirements:
2+ years of CRM / marketing automation experience
Experienced with a Marketing Automation Platform, such as Braze / Salesforce Marketing Cloud / Eloqua / Pardot / Marketo / HubSpot
Highly proficient in spoken and written English
Exceptional team player - the role requires cooperation with the CRM team and other teams at Ledger on a daily basis
An orientation towards creative marketing, as well as an attention to detail
Demonstrable experience or interest in the crypto industry
Nice to have:
It's advantageous if you knowledge in SQL, Liquid Scripting
It's a big plus if you come from a FinTech or a trading background
What we offer:
Equity: Employees are the foundation of our success, and we award stock options so you can share in that success as we grow
Flexibility: A hybrid work policy
Social: Frequent social events, snacks and drinks in our Holborn office
Medical: Comprehensive health insurance policy offering extensive medical, dental and vision care coverage
Well-being: Personal development, coaching & fitness with our dedicated partners
Vacation: 28 days of paid leave per year, in addition to national holidays
High tech: Access to high performance office equipment and gadgets, including Apple products
Transport: Ledger reimburses part of your preferred means of transportation
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