CRM Manager (Maternity Cover FTC)

As the CRM Manager (Maternity Cover), your primary objective is to deliver and optimise the CRM strategy and roadmap already defined for 2026, ensuring consistency, continuity and best in class execution across all CRM channels. You will be responsible for maintaining existing processes, executing planned CRM initiatives, and optimising ongoing activity that supports customer conversion, retention, engagement and satisfaction across both B2B and B2C audiences. You will have ownership of Email, SMS, loyalty and segmentation activity, ensuring delivery in line with the established CRM framework and ongoing strategy.