Country Marketing Manager, IKEA

IKEA

Location:
Egypt, Cairo

Category:
-

Contract Type:
Not provided

Salary:

Not provided

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Job Description:

The Job holder will lay and execute the foundation for maximized sales volumes and optimized long term profit by focusing on generating large volumes of visitors to the IKEA Store by converting visitors to customers through internal and external communication. Overall responsibility for the Brand image in the Egypt market and the understanding of the IKEA Brand in the markets Al Futtaim IKEA operates in. Supporting the existing business with the development of the new businesses Al Futtaim IKEA is entering.

Job Responsibility:

Lay and execute the foundation for maximized sales volumes and optimized long term profit
Overall responsibility for the Brand image in the Egypt market
Responsible to position the IKEA store as the “leader in life at home” in the Egypt market
Develop the country DIGITAL STRATEGY
Manage the implementation the Communication strategy / campaigns
Contribute to the Market Development
Generate the Country PR Strategy
Responsible for the country marketing Planning
Define local CSR projects
Accountable for the Annual Country Marketing budget
Support and develop the regional Consumer and Customer Engagement approach
Collaborate with the IKEA Regional Office

Requirements:

Strategic Planning, thinking and Analytical Skills
Effective Communication, copy-writer skills
Good in MS Office
Degree Marketing and/or Management/ Economics/Engineering Departments
3 to 5 years in a similar role preferably in multinational FMCG environment or an account management role from multinational advertising agencies
Interpersonal Skills
Leadership Skills
Project management
Strong people and time management skills
Business Acumen
Problem Solving
Confident
Leading and implementing change

Additional Information:

Job Posted:
June 10, 2025

Employment Type:

Fulltime

Work Type:

On-site work

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Country Marketing Manager