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You will be supporting Allianz Entities with Corporate Communications, Internal and External communications as well as maintaining the standard of entities’ messaging and tonality across all communications. You will be working closely with entity stakeholders to fulfill key responsibility areas. Your creativity and strategic thinking will help amplify our corporate voice, enhance internal engagement, and drive our brand presence in the market.
Job Responsibility:
Collaborate with senior leadership to create, manage, and curate content for CEO messages and internal stakeholder communications, ensuring consistency in tone and messaging across all channels
Develop and implement an internal communications strategy that reflects our organisational culture and business goals
Create engaging content for internal communication platforms, focusing on employer branding, employee stories, events, and more, to foster a strong internal community
Ensure all departmental communications align with AIS’s messaging standards and brand identity
Lead the development, implementation, and management of our social media strategy across LinkedIn, Facebook, and Instagram, ensuring it supports AIS’s business objectives
Cultivate and manage relationships with PR partners and content marketing channels, optimising their use to enhance brand visibility
Oversee the AIS website, social media platforms, and digital content, ensuring they are current, engaging, and aligned with our strategic goals
Stay ahead of the latest trends and best practices in social media and digital marketing, applying this knowledge to our content strategy
Collaborate with designers to create visually compelling and informative content
Produce high-quality copy that resonates with our target audience, reflecting AIS’s business strategy in external communications
Engage with the distribution network regularly, providing campaign updates and supporting operational requirements
Analyse content engagement and adjust strategies to optimise performance
Create and implement communication plans to effectively engage the distribution network, ensuring alignment with business goals and fostering strong, collaborative relationships
Craft clear, compelling, and tailored messages, including newsletters, updates, and digital content, to keep the distribution network informed, motivated, and aligned with company initiatives such as campaigns, product launches, system upgrades, etc
Manage the branding and formatting of all external collateral, including product brochures, policy documents, and marketing materials, ensuring alignment with Allianz brand guidelines
Support the creation of content for brochures and other marketing materials as needed
Build and enhance AIS’s corporate profile through participation in industry events and award opportunities
Partner with HR on employer branding initiatives to strengthen AIS’s reputation as an employer of choice
Manage relationships with third-party vendors, including PR and design agencies, ensuring high-quality deliverables
Research and recommend CSR initiatives that align with our company values and have a meaningful impact in the Singapore market
Requirements:
Minimum of a Polytechnic Diploma, with 5-7 years of relevant experience in a Corporate Communications role, preferably within the insurance or financial services industry
Proven experience in employer branding, social media marketing, PR, and content management
Strong technical skills in web content management, social media tools, and AI platforms
Proficiency with content creation tools such as Canva, Mailchimp, and others
In-depth understanding of social media platforms, including LinkedIn, Facebook, and Instagram, and how to optimise content for engagement
Strong copywriting skills and a keen eye for visual design
Knowledge of SEO best practices and web traffic metrics
Proficiency in MS Office Suite
Creative and critical thinker, able to generate innovative ideas and execute them effectively
Excellent interpersonal, communication, multitasking, and time management skills
Strong presentation skills and experience in video production or post-production will be advantageous
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