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Community Relationship Analysts (CRAs) are responsible for engaging adults on Medicare in the community to drive patient growth. Their job involves building relationships with community leaders, marketing Oak Street Health to eligible adults, event planning, and supporting patient acquisition efforts. CRAs act as points of contact for Outreach teams and community partners while maintaining relationships and executing lead generation strategies.
Job Responsibility:
Researching and understanding the landscape of influencers and community partners in your respective market
prospecting and cold calling to local businesses in your assigned territory, such as senior buildings, libraries, churches, senior groups
impacting patient acquisition and lead generation targets for each center in your assigned territory by leveraging community relationships to engage Medicare-eligible adults
working with local leaders in the community to identify opportunities to further expand and develop new channels of patient growth
collaborating with Regional Partnership Manager (RPM) to build and maintain relationships with Insurance Agents (IAs)
building and nurturing relationships with local leaders (field account managers) to create long-term alliances with mutually beneficial outcomes that positively impact the communities served
acting as the point of contact for the Outreach Team and community partners
maintaining regular touchpoints and contact with key stakeholders
overseeing cross-collaboration initiatives with key stakeholders and reviewing success of initiatives
developing and managing a 6+ week forward-looking calendar of events across assigned territory with local leaders in the community
coordinating all details of events to ensure engagement, attendance, and lead generation
generating field account engagement by working with local leaders on community outreach opportunities
maintaining internal sales system knowledge and marketing programs
planning lead generation and community engagement to develop and maintain lead pipeline
other duties as assigned
Requirements:
Previous experience in account or community engagement
comfort with cold calling and prospecting in a business-to-business environment
comfortable with daily accountability on key metrics, including account touchpoints, events scheduled, leads generated, and new patients added
unique ability to adapt and overcome external relationship issues for positive outcomes
ability to manage multiple projects and accounts simultaneously
ability to work proactively to generate new growth opportunities for Outreach Teams
public speaking combined with strong written and verbal skills
bachelor's degree or equivalent work experience required
fluency in Spanish, Polish, Russian, or other languages spoken by people in the communities served (where necessary)
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