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This role will focus on supporting the Growth team by designing creatives for CRM, paid media, and performance marketing, as well as contributing to general brand design projects. The ideal candidate will be proficient in Adobe Suite and Figma and have a strong understanding of design principles. This role requires comfort with designing email templates and optimizing creatives for conversion. They should be able to adhere to brand guidelines and demonstrate a keen eye for hierarchy and formatting awareness.
Job Responsibility:
Design and produce assets for CRM campaigns, including email templates, newsletters, and automated email flows
Create visually compelling assets for paid media and performance marketing campaigns, including social media ads, banners, and landing page elements
Collaborate with the Growth team to understand campaign goals and target audiences, ensuring designs align with objectives
Contribute to regular brand design projects for the Creative team, maintaining consistent brand identity across all materials
Develop and implement design solutions that optimize for conversion and user engagement
Ensure designs adhere to brand guidelines and maintain visual consistency
Utilize Adobe Suite and Figma for design creation and collaboration
Stay up-to-date with design trends and best practices in digital marketing
Requirements:
2 to 3 years proven experience in graphic design, with a portfolio showcasing relevant work
Proficiency in Adobe Suite (Photoshop, Illustrator, InDesign) and Figma
Strong understanding of design principles, typography, and layout
Experience designing email templates and understanding email marketing best practices
Knowledge of performance marketing and ability to design creatives that drive conversion
Ability to adapt to and work within established brand guidelines
Excellent attention to detail and strong organizational skills
Strong communication and collaboration skills
Experience in the cryptocurrency or blockchain industry
Knowledge of HTML/CSS for email design
Understanding of A/B testing and data-driven design
Nice to have:
Experience in the cryptocurrency or blockchain industry
Knowledge of HTML/CSS for email design
Understanding of A/B testing and data-driven design
What we offer:
Equity: Employees are the foundation of our success, and we award stock options so you can share in that success as we grow
Flexibility: A hybrid work policy
Social: Frequent social events, snacks and drinks
Medical: Comprehensive health insurance policy offering extensive medical, dental and vision care coverage
Well-being: Personal development, coaching & fitness with our dedicated partners
Vacation: Five weeks of paid leave per year, in addition to national holidays
High tech: Access to high performance office equipment and gadgets, including Apple products
Transport: Ledger reimburses part of your preferred means of transportation
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