CrawlJobs Logo

Audience Insights Manager

harmonicfinance.com Logo

Harmonic Finance™ | Certified B Corp

Location Icon

Location:
United Kingdom , London

Category Icon

Job Type Icon

Contract Type:
Not provided

Salary Icon

Salary:

65000.00 - 75000.00 GBP / Year

Job Description:

Audience Insights Manager | Scaling Podcast SME | London. Harmonic are delighted to be partnering with a rapidly growing podcasting company that sits at the intersection of content, culture, and technology. With a portfolio of highly engaged shows and a growing commercial footprint, the business is investing heavily in data and insights to better understand its audience and unlock new revenue opportunities. This is an exciting opportunity to take ownership of audience analytics in a creative, entrepreneurial environment - working closely with commercial, sales, and partnerships teams to translate data into meaningful, revenue-driving insight. The Role. Reporting to a talented Chief Commercial Officer, this Audience Data & Insights Manager will play a central role in shaping how the business understands and monetises its audience. Your core focus will be on analysing audience and subscriber behaviour, engagement, and retention to build clear, accessible dashboards and provide insights that inform commercial strategy and decision-making. You'll work with large data sets across multiple platforms, combining technical analysis with strong stakeholder communication. This role suits someone who enjoys working hands-on with data but is equally comfortable explaining what it means to non-technical teams. You'll have plenty of visibility across all levels of the business, including C-Suite executives, and be keen to get stuck in within a fast-paced, exciting environment. This role is 5 days per week in-office.

Job Responsibility:

  • Perform detailed technical data analysis on audience engagement, listening behaviour, and retention across the podcast portfolio
  • Write and optimise SQL queries to extract, join, and analyse large data sets from multiple sources
  • Design, build, and maintain dashboards that provide clear, usable insights for commercial, sales, and partnerships teams
  • Own the reporting of audience demographics, segmentation, and behavioural trends to support targeting and monetisation strategies
  • Translate analytical findings into commercially relevant insight, helping stakeholders understand why audiences behave as they do
  • Support commercial strategy by providing data-led insight for pitches, proposals, and partnership conversations
  • Ensure data accuracy, consistency, and clarity across all audience reporting outputs
  • Continuously improve dashboard functionality, reporting processes, and analytical frameworks as the business scales
  • Ad hoc reporting and support to the wider team

Requirements:

  • Strong experience in technical data analysis
  • Advanced SQL skills, with a proven ability to query and manipulate large, complex datasets
  • Hands-on experience building dashboards for non-technical stakeholders
  • A strong understanding of audience metrics, engagement, and retention analysis
  • Ability to clearly communicate technical insight to commercial and non-technical teams

Nice to have:

  • Experience within podcasting, audio, media, or content-led businesses
  • Familiarity with multiple data sources and analytics platforms (e.g. streaming, audience, or ad-tech data)

Additional Information:

Job Posted:
January 05, 2026

Employment Type:
Fulltime
Work Type:
On-site work
Job Link Share:

Looking for more opportunities? Search for other job offers that match your skills and interests.

Briefcase Icon

Similar Jobs for Audience Insights Manager

Digital Audience Manager

Our global online FMCG nutrition client is currently looking to recruit a Digita...
Location
Location
United Kingdom , London
Salary
Salary:
55000.00 GBP / Year
blu-digital.co.uk Logo
Blu Digital
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Used Adobe Campaign
  • Ideally have been a programmatic buyer either agency or client side
Job Responsibility
Job Responsibility
  • Deliver actionable insights and plan what will be positioned across channels and audiences
  • Work closely with the CRM Team, Digital Agency and other digital teams
  • Focus concentrated across audience management
  • Focus on increasing average orders and looking at how customers behave
What we offer
What we offer
  • 10% bonus
  • Fulltime
Read More
Arrow Right

Marketing Manager

We are currently partnered with a pioneering immersive entertainment destination...
Location
Location
United Kingdom , London
Salary
Salary:
50000.00 GBP / Year
majorplayers.co.uk Logo
Major Players Limited
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Proven experience in the arts, culture, or leisure sectors
  • Proactive and highly organised professional
  • Excellent relationship management and networking skills
  • Creative thinker with excellent communication skills
  • Passion for experiential entertainment
Job Responsibility
Job Responsibility
  • Plan and execute multi-channel marketing campaigns to increase footfall and meet revenue targets
  • Utilize market insights and data to optimise campaign performance
  • Lead the management of marketing-led events (in-venue activations, press previews, community engagement projects)
  • Coordinate with internal technical teams, external suppliers, and production partners
  • Manage budgets and timelines for events
  • Oversee coordination of photographic and video shoots
  • Act as a key ambassador for the company
  • Drive outreach and cultivate strategic partnerships across cultural, tourism, and commercial sectors
What we offer
What we offer
  • Excellent benefits
  • Fulltime
Read More
Arrow Right

Digital Programmatic Manager

Our global online FMCG nutrition client is currently looking to recruit a Digita...
Location
Location
United Kingdom , London
Salary
Salary:
Not provided
blu-digital.co.uk Logo
Blu Digital
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Used Adobe Campaign
  • Ideally have been a programmatic buyer either agency or client side
Job Responsibility
Job Responsibility
  • Deliver actionable insights and plan what will be positioned across channels and audiences
  • Work closely with the CRM Team, Digital Agency and other digital teams
  • Focus concentrated across audience management
  • Focus on increasing average orders and looking at how customers behave
What we offer
What we offer
  • bonus
  • Fulltime
Read More
Arrow Right

Demand Generation Marketing Manager

We are in search of a proficient Demand Generation Marketing Manager to become a...
Location
Location
United States , Holmdel
Salary
Salary:
Not provided
https://www.roberthalf.com Logo
Robert Half
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Proven experience in the Construction/Contractor industry
  • Proficient in Content Management System (CMS)
  • Familiarity with Customer Relationship Management (CRM) software
  • Knowledgeable in Facebook Insights for targeted marketing strategies
  • Experience with Google AdWords for effective online advertising
  • Proficiency in Google Analytics for monitoring and evaluating web traffic
  • Demonstrated experience in AB Testing for optimizing marketing campaigns
  • Proven experience in creating and managing Advertisements
  • Strong skills in Analytics for data-driven decision making
  • Blogging experience for content creation and brand promotion
Job Responsibility
Job Responsibility
  • Apply your expertise in Google AdWords and Google Analytics to drive the development and execution of our digital marketing strategy
  • Utilize Facebook Insights to gain a deeper understanding of our target audience and tailor marketing campaigns accordingly
  • Manage our Content Management System (CMS) to ensure consistent and effective content delivery across all channels
  • Refine our CRM strategy to enhance customer relationship management and drive customer retention
  • Conduct AB Testing on various marketing strategies to determine the most effective approach for demand generation
  • Oversee the creation and placement of advertisements to increase brand visibility and demand
  • Utilize analytics tools to monitor and report on the performance of our marketing campaigns
  • Manage blogging activities to drive brand awareness and generate demand
  • Ensure all marketing activities align with the goal of enhancing brand awareness
What we offer
What we offer
  • Access to top jobs
  • competitive compensation
  • free online training
  • medical insurance
  • vision insurance
  • dental insurance
  • life and disability insurance
  • 401(k) plan
Read More
Arrow Right

Senior Manager, Gaming Strategy - Audience Insights

At Microsoft Gaming, we aspire to bring the joy and community of gaming to every...
Location
Location
United States , Redmond
Salary
Salary:
106400.00 - 203600.00 USD / Year
https://www.microsoft.com/ Logo
Microsoft Corporation
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Master's Degree in Business Administration or related field AND 3+ years marketing, strategy, business planning, consulting, banking, finance, economics, and/or partner organization experience OR Bachelor's Degree in Business, Finance, Economics, Liberal Arts, Computer Science, or related field AND 4+ years marketing, strategy, business planning, consulting, banking, finance, economics, and/or partner organization experience OR equivalent experience
  • 3+ years experience in Strategy, Management Consulting, and/or Finance
  • 8+ years in audience research, strategy, or analytics roles within gaming, media, entertainment, or technology sectors
  • Demonstrated ability to synthesize quantitative and qualitative data into actionable strategic insights
  • History of partnering with or managing external research vendors/agencies
  • Proven track record of influencing senior stakeholders and driving strategic decisions across product, business, and research teams
  • Deep familiarity with audience segmentation frameworks, total addressable market (TAM) analyses, and audience sizing methodologies
  • Ability to interpret complex data sets, contextualize findings, and communicate insights clearly to executive audiences
  • Strong written and verbal communication skills, including executive-ready presentations
  • Demonstrated success building trusted relationships in ambiguous, dynamic, and cross-functional environments
Job Responsibility
Job Responsibility
  • Lead audience insights workstreams related to audience segmentation, total-addressable market (TAM) analyses, and audience sizing
  • Coordinate and maintain deep awareness of audience insights workstreams across the organization
  • Collaborate with market, brand, and user research teams to synthesize findings into easily digestible and widely applicable persona profiles for modeling and targeting
  • Represent audience insights in cross-functional meetings and strategic planning sessions
  • Connect stakeholders to the right data sources and research owners (e.g., MDP studies, brand tracking)
  • Inform acquisition campaigns, product planning, and partnership strategies based on audience behaviors and preferences
  • Maintain deep familiarity with Xbox’s audience taxonomy and player segmentation
  • Maintain a collaborative network across Xbox, acting as a liaison who ensures insights are shared and leveraged across the org
  • Have, or be able to quickly develop, deep familiarity with Xbox’s organizational structure to navigate teams like publishing, brand, and product effectively
  • Fulltime
Read More
Arrow Right

Director, Audience Insights & Segmentation

We are looking for a remote Director, Audience Insights & Segmentation (Contract...
Location
Location
United States , New York
Salary
Salary:
50.00 - 55.00 USD / Hour
solomonpage.com Logo
Solomon Page
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Any former Associate Director, Director or head of consumer insights serving as a consultant or fractional leader. Both consumer insights research agency (Quant and Qual), or social listening research startup experience welcome. Preferably someone with more senior experience leading and commissioning projects end to end and managing analysts or vendors to complete the work.
  • 8+ years marketing experience with 5+ years' experience audience insights and/or social listening research
  • Need someone who can build highly visual (almost editorial) and impactful decks quickly and efficiently while coaching a junior team on the work of the work
  • Strong understanding of methodology, data, and systems best leveraged for research
  • High ability to create visualization of data and find the ways to improve data with various sources of second and third party information is a plus
  • Diverse-minded, curious, creative and solution-oriented
  • Demonstrated ability to generate strategic insights from rigorous analysis
  • Experience in a highly complex, matrixed organization with a proven track record of working cross-functionally to drive change
  • Exceptional communication and interpersonal skills, with the ability to collaborate and drive consensus across multiple teams and functions
Job Responsibility
Job Responsibility
  • Leverage first- and third-party data sets to generate audience strategies, deploy those learnings to refine audience segments, and accelerate effectiveness across brands
  • Partner with Brand counterparts to provide analytical expertise to enable the audience data strategy and insights that empower performance media initiatives
  • Utilize proprietary and syndicated tools to create and present analyses across the company's portfolio that convey a clear audience story that can be translated into insights / segments for marketing campaigns
  • Work with a team of brand-aligned embedded resources to ensure audience insights and trends are effectively infused into brand vision, positioning, and growth strategies
  • Work in close collaboration with brand marketing leaders to ensure their audience needs are being met and manage priorities
  • Craft audience insights into compelling narratives that inform and drive to key business decisions
  • Act as key collaborator and resource for brands during planning process with 360-degree view of portfolio-wide insights to improve go-to-market approach
  • Serve as the engine of brand's insight generation activities and support the Sr. Director of Audience Intelligence in effectively communicating how to integrate learnings into media and marketing activities swiftly
  • Partner with Media Agency partners to generate and infuse key takeaways into activation activities
  • Collaborate with Audience Data team to bring together holistic strategy across brand portfolio and enable successful campaigns
What we offer
What we offer
  • medical
  • dental
  • 401(k)
  • direct deposit
  • commuter benefits
  • Fulltime
Read More
Arrow Right

Product Marketing Manager

As a Product Marketing Manager you will be part of a team driving the strategy, ...
Location
Location
United States , Bellevue; Overland Park; Frisco
Salary
Salary:
93700.00 - 169100.00 USD / Year
https://www.t-mobile.com Logo
T-Mobile
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor's Degree Marketing, Business, Communications, or relevant field of study such as Computer Science
  • 5+ years' experience delivering successful, holistic product marketing content and collateral that can be tied to increased business revenue
  • Go-to-market Strategy: Experience developing go-to-market strategies, messaging and related tactics in close cooperation with Product Management and Sales
  • Consumer Segmentation & Insights: A strong technical foundation, including experience working with Unified Communications products A strong foundation of looking through the lens of customer types to identify key opportunities and areas of focus
  • Customer Engagement Extensive customer interaction experience and customer success storytelling
  • Communication: Strong communication skills (verbal and written) and strong content development skills (crisp messaging and compelling presentation of content) as well as excellent presentation, writing and editing skills
  • Project Management: Proven interaction, interface and project management with cross-functional teams including product management, marketing programs/campaigns, demand generation, field marketing and sales
  • UX & Digital Flows: Experience working on UX, designs and digital flows
  • Consumer Technology: Deep passion for consumer technology (hardware, software, apps, digital services), current market trends, and experience using customer insights to improve customer experiences with products
  • Product Management: Strong understanding of the product development lifecycle for products and services. Experience developing product marketing plans and managing a product through its entire lifecycle from inception to launch to end of life
Job Responsibility
Job Responsibility
  • Collaborate with Insights, Analytics, strategy and product teams to develop and test concepts, product features and experiences based on customer insights, behaviors, industry landscape & business needs
  • Develop Strategy, Marketing & GTM plans that outline insights, audiences, value prop, positioning, messaging and financial benefit to support launching new products & value props
  • Engage with product, technical and other teams on validating feasibility
  • Support launch planning and orchestrates execution of the commercial release of new products and Go-To-Market (GTM) strategy
  • Collaborate to build effective sales tools, training materials, FAQS that enable sales, and partners to sell effectively and also author original content that will be used to create whitepapers, videos, blog posts
  • Works across the team and cross-functionally to monitor and report on industry trends, business performance, KPIs and communicate results of related sales and marketing efforts to key stakeholders
  • Liaisons with leadership to drive the right pricing and promotional mix that meet business objectives while maximizing revenue and margins
  • Uses business and financial analysis to drive strategy, product retention and support incremental programs for up-sell/cross-sell strategies
  • Also responsible for other Duties/Projects as assigned by business management as needed
What we offer
What we offer
  • medical, dental and vision insurance, a flexible spending account, 401(k), employee stock grants, employee stock purchase plan, paid time off and up to 12 paid holidays, paid parental and family leave, family building benefits, back-up care, enhanced family support, childcare subsidy, tuition assistance, college coaching, short- and long-term disability, voluntary AD&D coverage, voluntary accident coverage, voluntary life insurance, voluntary disability insurance, and voluntary long-term care insurance, mobile service & home internet discounts, pet insurance, and access to commuter and transit programs
  • Fulltime
Read More
Arrow Right

Analyst, Audience Activation

As Analyst on the Digital Yield & Audience Activation team, you will play a key ...
Location
Location
United States , New York
Salary
Salary:
60000.00 - 70000.00 USD / Year
foxnews.com Logo
Fox News Media
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Experience with digital audience targeting and data management platforms (ie: Liveramp, Transunion)
  • Digital media landscape knowledge
  • Strong communication, analytical and organizational skills required
  • Ability to multi-task and prioritize
  • Proficient in Microsoft Office (Excel, PowerPoint, Outlook)
  • College degree required
Job Responsibility
Job Responsibility
  • Work with Fox’s audience builder and partner Data Management Platforms to create, manage and scale all active audience segments using both 1st and 3rd party data
  • Collaborate with Data team on marketplace needs and receptivity to digital audience products
  • Analyze Fox’s digital inventory for audience products across all properties
  • Assist Sales and Client Services in responses for Client RFPs for audience creation, client data onboard
  • Communicate audience capabilities and audience definitions to Sales for Client requests
  • Support Ad Operations and Account Management teams with campaign optimization with audience insights
  • Educate Sales & Sales Planning to existing digital audience products
What we offer
What we offer
  • medical/dental/vision, insurance, a 401(k) plan, paid time off, and other benefits
  • Fulltime
Read More
Arrow Right